The consumer goods giant increased its marketing spend around 14% year over year in the quarter ending March 31, 2024.
Lowe’s partners with Messi and CONMEBOL Copa América 2024 USA, enhancing soccer experiences and customer rewards.
Strategic Collaboration Aims to Increase Multicultural Ad Dollars for Diverse-Owned Publishers
Latinos in Sports, a new initiative led by seasoned executives, focuses on Latinos’ impact in global sports. The platform will launch during Miami’s Formula 1 weekend, highlighting content, careers, and events.