Latin America

Prisa Brand Solutions Launches Publisher Trading Desk

Prisa Brand Solutions is introducing a publisher Trading Desk to better monetize its audiences in the U.S. Hispanic market, Latin America and Spain. The new Trading Desk will be operated from Prisa’s Central Hub in Madrid, Spain, for Local, National and International campaigns and from the Miami Hub for Latam and the U.S. Hispanic market, Gonzalo Ochoa Abal, Managing Director Americas at Prisa Brand Solutions tells Portada.


RANKING: MercadoLibre, Amazon and B2W Digital Lead LatAm E-Retailers

¿What is the current status of retail platforms in Latin America? How do Facebook groups dedicated to facilitating e-commerce impact them? What are users’ favorites, according to comScore’s August 2016 rankings? You’ll find the answers to these questions and more in this article.


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Research and Databases up to 50% off: Holiday Sales at Portada!

Research and Databases up to 50% off: Holiday Sales at Portada!

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