We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.
Online sales in Latin America will double to US $118 billion by 2021 and Falabella is preparing to be a major player, using its physical stores to key advantage.
What: Only three days left to save US $50 off your #PortadaMX ticket. Don’t wait any longer, register now and join us at the beautiful Casa Lamm in Mexico City. Why it matters: Portada Mexico gives you the opportunity to network with first-rate brand and agency executives. Choose your one-on-one meetings and get ready for […]
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
We are excited to announce that Martin Jones, Digital Director South Cluster at Philip Morris International, is joining the Portada Brand Star Committee LatAm, one of the seven units of Portada’s Council System. The Council System next in-person meetings will be for the occasion of Portada Mexico on October 17 in in Casa Lamm.
We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.
Latin Americans are very interested in sports; the websites they choose to consume content shed light on what interests them the most. Since the first half of the FIFA World Cup took place in June, there have been interesting developments in the latest rankings.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
A summary of the most relevant consumer insight research in the US, US Hispanic and Latin American markets.
The National Football League is looking to grow the popularity of football abroad and Mexico is a market that the league has targeted.
We are excited to announce that Guillermo Rivera Hernandez, Sr. Marketing Manager at Amazon, is joining the Portada Brand Star Committee LatAm, one of the seven units of Portada’s Council System. The Council System next in-person meetings will be for the occasion of Portada Mexico on October 17 in in Casa Lamm.
Retailers are scrambling behind Amazon and MercadoLibre to capture their share of expanding e-commerce in Latin America despite difficult payment and delivery challenges.
Colombian startup Rappi has gained important ground in the business of delivery apps. Carlos Leal will share his expertise in app-marketing with Portada Mexico attendees.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
A summary of the most exciting recent research in brand marketing and consumer behavior in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up with the latest happenings, this is your one-stop shop.
We looked at ComScore’s data on the most-visited news websites in Latin America and particularly Mexico in May 2018.
We are introducing a biweekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.
A summary of the most relevant consumer insight research in the US, US Hispanic and Latin American markets.
We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.
Customers can protect their personal data and monetize it, entering into a one-on-one relationship with brands through a technology called "smart contracts". Smart contracts allow users to enter into data sharing agreements with brands that are “securely stored on the block chain along with the detailed terms and conditions,”
