IMPACT Wrestling Heads to Mexico, Teams Up With Lucha Libre AAA
IMPACT Wrestling is trying to recapture the fans’ trust with help from leveraging relationships with Lucha Underground and Mexico’s Lucha Libre AAA.
Latin America
Mastercard´s Elena Feoktistova Joins Portada’s Council System
We are excited to announce that Elena Feoktistova, VP Consumer Marketing and Sponsorships LAC
at MasterCard, is joining the Portada Council of the Americas
Mar-Tech Roundup: Phrasee’s AI-Powered Copywriting Tool Attracts US $4M in New Funding
We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop. Phrasee’s AI-powered Copywriting Tool Attracts $4M in New Funding Investors will pour U.S. $4 million into the digital marketing software company Phrasee to power the expansion of […]
SALES LEADS LATAM: Walmart, MoneyGram, Pepsico…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
CHANGING PLACES LATAM: Edgardo Sánchez, Diego Jackson, Humberto de Biase…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
(Looking for your next Career move? Check out Portada’s Career Board!)
Denisse Guerra from The Estée Lauder Companies Inc. Joins Portada’s Council System
We are excited to announce that Denisse Guerra, Marketing Director Latin America, The Estée Lauder Companies Inc., is joining Portada’s Council System.
Join Best Buy, PepsiCo, Coty, Amazon and Unilever at #PortadaMX, October 17
#PortadaMX will be the setting for the last 2018 meetings of the Portada Brand Star Committee Latam and Agency Star Committee Latam, and attendees will network one-on-one with major executives from both units of the Council System. Get tickets now!
Mastercard´s Lorena Holguin Joins Portada’s Council System
We are excited to announce that Lorena Holguin, LAC Sponsorship Director, Mastercard, is joining the Portada Sports Maketing Board, one of the seven units of Portada’s Council System.
SALES LEADS LATAM: Adidas, Pizza Hut, Latam Airlines Brazil…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
CHANGING PLACES LATAM: Gabriel Vallejo, Catalina Gómez, Emilio Ribaya…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
(Looking for your next Career move? Check out Portada’s Career Board!)
Barça Makes Its Mark In Mexico and Continues Global Initiative
Barcelona expand their football influence in the Americas and continue their global initiative to grow their brand of football.
SALES LEADS LATAM: GOL Linhas Aéreas, Mondelez Brazil, Grand Hyatt Bogota…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
CHANGING PLACES LATAM: Catherine Higgins, Jaime Echavarría López, Valeria Fernández Naya…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
Baseball’s Expansive Business Plan Grows In Mexico
MLB announced a slate of games as it returns to Mexico next year with regular-season and spring-training contests. Spreading the participation across multiple markets and multiple months will give MLB it’s most consistent on the ground presence in Mexico ever.
SALES LEADS LATAM: Rappi, United Airlines, Holiday Inn…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
CHANGING PLACES LATAM: António Bettencourt, Andre Rojer, Magdalena López…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
(Looking for your next Career move? Check out Portada’s Career Board!)
CHANGING PLACES LATAM: Xóchitl Balzola-Widmann, Cecilia Hugony, Carlos Guevara…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
(Looking for your next Career move? Check out Portada’s Career Board!)
SALES LEADS LATAM: McDonald’s, CMPC, Chango…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
Mar-Tech Roundup: Investor Beringea Pours US $5.5M Into Social Media Content Creator Popular Pays
We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.
Linio Purchase: Falabella Prepares to Take on E-commerce Heavyweights in LATAM
Online sales in Latin America will double to US $118 billion by 2021 and Falabella is preparing to be a major player, using its physical stores to key advantage.
