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As CTV Advertising Investment Explodes Media Buyers Ask for Better Measurement and Reporting

Election Aftermath: 2 Key Challenges for Marketers and their Solution

Insider: Entravision’s Purchase of Cisneros Interactive – 6 Things to Know

What Brand Marketers Need from MarTech in 2020

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Automotive Marketing

Cadillac’s Pamela Arteaga on How Her Brand Increased Online Visitors by 50%

Latam E-Commerce Propelled by Pandemic: Brands Weigh Into the Whys and Hows

Diversity in the Real Estate Industry

Diversity Marketing: A Look at Coldwell Banker’s Inclusive Ownership Program

Leveraging Marketing Technology

Study Claims Contextual Targeting Is More Cost Efficient than Behavioral

Connected TV Advertising

Connected TV Advertising: Vevo’s Laura Vanison and Bryon Schafer Uncover Trends for 2021 and Beyond

Data Marketing

Lotame: “It’s Imperative to Embrace other Forms of Data to Get to Know Customers and Meet Them Where They Are”.

E-Commerce Marketing

Navigating the Evolution of E-Commerce Marketing

Engaging Through Passion Points

Esports Update: YouTube Leads VOD, Facebook Takes Over Mobile Streaming and More Trends

How the WSL Uses Social Media to Engage the Non-Endemic Surf Fan

Consumer Loyalty: Puntos Colombia’s Roberto Muñoz Shares Insights on Loyalty Programs

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