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Connected TV Advertising: Vevo’s Laura Vanison and Bryon Schafer Uncover Trends for 2021 and Beyond

Report: Automated Email Open Rates and Conversion Skyrocket during Pandemic

Latam E-Commerce Propelled by Pandemic: Brands Weigh Into the Whys and Hows

What Brand Marketers Need from MarTech in 2020

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What Are Brands Doing?

How are Advertisers Reacting to COVID-19? Which Media Types Win, Which Lose?

Tax Marketing

John Sandoval @TurboTax: “While Companies Run Ads Addressing the Current Situation on English-language TV, Many Have Not Complemented Their Efforts in Spanish-language TV.”

Diversity in the Real Estate Industry

Diversity Marketing: A Look at Coldwell Banker’s Inclusive Ownership Program

Leveraging Marketing Technology

Study Claims Contextual Targeting Is More Cost Efficient than Behavioral

Data Marketing

Lotame: “It’s Imperative to Embrace other Forms of Data to Get to Know Customers and Meet Them Where They Are”.

E-Commerce Marketing

Navigating the Evolution of E-Commerce Marketing

Tech Knowledge in Media Agencies: a Must or a Fad?

Engaging Through Passion Points

Esports Update: YouTube Leads VOD, Facebook Takes Over Mobile Streaming and More Trends

How the WSL Uses Social Media to Engage the Non-Endemic Surf Fan

Consumer Loyalty: Puntos Colombia’s Roberto Muñoz Shares Insights on Loyalty Programs

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