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Mazda’s CMO has resigned, UPS has named a female CEO, and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Mazda’s CMO Resigns

Mazda‘s CMO of North American Operations Dino Bernacchi has resigned effective March 20. While the company looks for a permanent replacement, Brad Audet, leader of Garage Team (Mazda’s bespoke agency), will lead the marketing team. Bernacchi became Mazda’s CMO of North America in 2017 after almost eight years as Harley-Davidson’s Marketing Director.

 

 

 

UPS Has Named a Female CEO

United Parcel Service Inc. has announced the appointment of former Home Depot CFO Carol Tomé as new CEO, effective June 1. She will replace 46-year UPS-veteran David Abney, who will remain as Executive Chairman of the Board until his retirement from the UPS Board on September 30. Mr. Abney will remain as a special consultant through the remainder of 2020 to help ensure a smooth transition through the peak season of the business.

 

 

 

And More Changing Places

Jimmy John’s has announced that Darin Dugan is the company’s new CMO. Dugan will oversee brand marketing and planning, menu and new product development, advertising and digital. He will report directly to Jimmy John’s Brand President James North. Dugan previously served as VP of marketing for Sonic Drive-In, also part of the Inspire Brands portfolio.

 

 

 

The Interactive Advertising Bureau has named David Cohen as President, a position held by Patrick Dolan since 2017. Dolan’s departure was announced in December. Cohen joins the IAB from MAGNA North America, where he held the title of President until July. He will report directly to IAB CEO Randall Rothenberg.

 

 

 

 

vBrian Lesser, CEO of AT&T’s advertising technology unit Xandr, is stepping down from the role. Lesser first joined AT&T in 2017 and was previously CEO of GroupM North America. Lesser also founded Xaxis, an ad technology company. Kirk McDonald will take the role of interim CEO of Xandr.

 

 

 

New marketing director for Uber, promotions at PepsiCo & more changing places Latam. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places Latam here.

 

New Marketing Director at Uber

new marketing director uberUber has announced the arrival of Felipe Burgaz, who will take on the role of Marketing Director, Latin America. He has three decades of experience in the technology, CPG, and beverage industries, and he’ll be in charge of promoting Uber’s products and services in the 15 markets where it is present. Burgaz previously served as Marketing Director for the Mexican region at Amazon.

 

 

Promotions at PepsiCo

PepsiCo has promoted Ricardo Arias-Nath from SVP / Chief Marketing Officer & GM Beverages Latin American Markets to SVP / Business Strategy and Transformation, Chief of Staff, Latin America. He first joined the company in 2008.

 

 

 

In addition to Ricardo’s promotion, colleague Eric Melis, previously Sr. Marketing Director, Carbonated Soft Drinks Category, Latam Region, has announced a new role at PepsiCo. He is now VP, Marketing, PepsiCo Foods, Central America, Caribbean & Southern Cone.

 

 

 

And More Changing Places Latam

Payment solutions company Ingenico Group Mexico has tapped Rodrigo Islas as its new Marketing and Communication Manager. He previously filled the role of Brand Manager at American Express Mexico.

 

 

 

 

The Coca-Cola Company has promoted Constanza Flores to Senior Director, Fanta Latin America. She first joined the company in 2009 as Knowledge & Insights Director, South America, and most recently served as Marketing Director, Sparkling Beverages, South America.

 

 

 

Hulu has a new president, Bacardi names CMO for Patron and Grey Goose, and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Hulu’s New President

Disney’s Hulu has promoted CMO Kelly Campbell to President. In this role, she will oversee Hulu’s marketing efforts, including subscriber growth, brand, content, B2B marketing, creative development, research, and insights.

 

 

 

 

Bacardi Has Stolen a Diageo Marketer

Bacardi has tapped 12-year Diageo veteran Kathy Parker as CMO for Patron tequila and Grey Goose vodka. Parker will be in charge of global strategy and will report directly to CEO Mahesh Madhavan, though working close to Global CMO John Burke.

 

 

 

And More Changing Places

Pizza brand Marco’s Franchising, LLC. has promoted Vice President and CMO Steve Seyferth to Senior Vice President and Chief Experience Officer. In his new role, Seyferth will handle every step of the consumer journey. He will continue to oversee all marketing activities.

 

 

 

SodaStream USA has announced the arrival of Matt Kahn as its first-ever CMO. His mission will be to turn the company into a “billion-dollar brand” in America alone. He previously filled the role of EVP, Marketing at fitness drinks company Celsius Holdings. PepsiCo is reportedly trying to use the recyclable products trend to expand the brand’s reach throughout the U.S.

 

 

 

Lyle Schwartz, who has worked at GroupM for 37 years, will be leaving the company at the end of the month. Most recently, he filled the role of Chief Integration Officer, GroupM U.S. In that role, he focused on developing advanced cross-channel implementation practices. Schwartz’s work was key to the development of the C3 TV ratings currency in 2007, which measures average rating for commercial time during programs

 

 

Marketing and media moves at NFL, Meredith, and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Marketing and Media Moves

The NFL has hired Luis Martínez Wagner as its new Senior Director of Sales and Marketing, reported AdLatina. He previously led marketing at Hasbro Mexico, a company he first joined in 2012.

 

 

 

Meredith Corp has announced that General Electric veteran Jason Frierott will fill the role of Vice President as well as replace Joe Ceryanac as Chief Financial Officer. Frierott will take on his new role on March 9 and report to CEO Tom Harty.

 

 

Thomson Reuters Corp. has announced a number of management changes. Most importantly, former Nielsen Holdings PLC President and Chief Operating Officer Steve Hasker will take on the role of CEO and president. In addition, Mike Eastwood will fill the role of CFO. Both changes are effective March 15.

 

 

 

Automotive aftermarket company Driven Brands, which includes Maaco, Meineke Car Care Centers and Take 5 Oil Change, has named Summer Nunn as its first-ever female CMO. Nunn first arrived at Driven Brands five years ago. She most recently served as Marketing SVP for Take 5 Oil Change.

 

 

 

Teylez Perez is now Vice President of Marketing at Curacao. He first started at the company in 2008, but left in 2017 to fill leading marketing positions at Lionsgate and Hyphen-Studios.

 

 

 

 

Leonor Palao has started a new position as Vice President, Brand at J.P. Morgan Asset Management. She previously filled the role of Assistant Vice President, Brand Marketing and Advertising at OppenheimerFunds.

 

 

 

 

Telemundo 47 / WNJU announced the addition of journalist David Rodriguez to the station’s news team. Rodriguez will co-anchor the 5 PM weekday edition of “Noticiero 47 Telemundo” and also work as a general assignment reporter, regularly appearing on the 11 PM weekday newscasts.

 

 

 

 

New CEO for LALA, marketing appointments & more changing places Latam. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places Latam here.

 

 

Mexican milk company LALA has announced that Arquímedes Celis Ordaz is officially staying as CEO, a position he filled tentatively after the exit of Mauricio Leyva in December 2019. His main responsibility right now is to reassure the company’s investors after a 3% drop in value since December 2018.

 

 

 

Citroën has hired Valère Lourme as Marketing Director for Argentina. She previously led marketing, communications and customer satisfaction at Volvo Group. She has also filled important roles at Renault Trucks and Total.

 

 

 

 

Customer experience solutions company Alorica Inc. has announced that Brian Delaney has joined the company as President of Alorica’s Latin America & Caribbean Operations. In this role, Delaney will oversee 15,000 employees across seven countries in which Alorica operates.

 

 

 

Tech firm Ricoh has promoted Kristal Piccolo to Senior Manager, Product Marketing Strategy, Latin America, reported AdLatina. She first arrived to the company in 2009. Previously, she worked for IBM Venezuela for three years.

 

 

 

 

AB InBev has promoted Pablo Firpo from VP of non-alcoholic beverages for the Rio de la Plata region to President of the same category in Brazil. He has been with the company for 18 years.

 

 

 

 

Agency Moves, Disney Channel out of a top marketer and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Agency Moves

Dentsu Aegis Network has promoted Michael Epstein to CEO of media brands and product, Dentsu Aegis Media. Epstein will now be accountable for the Carat, iProspect, Vizeum, dentsuX and Posterscope media brands. He will continue to report to Peter Huijboom, Global CEO, Dentsu Aegis Media.

 

 

 

WPP’s Wunderman Thompson has announced that Chairman Tamara Ingram is departing the company after 17 years, reported Ad Age. Ingram will be moving into a non-executive chair role before leaving to pursue philanthropic work.

 

 

 

Mcgarrybowen has promoted Jamie Shuttleworth to U.S. Chief Strategy Officer. Previously Shuttleworth was CSO at the agency’s Chicago office. Shawna Ross, formerly executive vice president of strategy, will succeed Shuttleworth in the Chicago CSO role.

 

 

 

More Changing Places

John Rood has left the position of Global Head of Marketing at The Disney Channel. Rood had held the role since 2016. He previously filled the role of SVP and head of Marketing, ABC Family from 2004-10 and Executive Vice-President at DC Entertainment, Warner Bros between 2010-14.

 

 

 

Margaret Chu is Vox Media’s new Chief Financial Officer. Previously, she served as Executive Vice-President of Corporate Strategy and Development at Horizon Media.

 

 

 

 

BBVA Colombia has New CEO, Turismocity Argentina, Viacom´s International Management Restructure & more changing places latAm. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places LatAm here.

 

BBVA Colombia has New CEO

BBVA has named Mario Pardo Bayona the new CEO of BBVA in Colombia. He will replace Óscar Cabrera, who is leaving the Group to take on new personal and professional challenges, following a successful career in both Spain and Latin America.

 

 

Mario Garello joins Turismocity Argentina as the new Head of Business Development. Turismocity is a travel search engine for Latin America and other Spanish speaking countries that searches in hundreds of travel websites including hotels, airlines and online travel agents.

 

 

ViacomCBS Inc. Management Restructure of its International Networks Division

ViacomCBS Inc. has unveiled a management restructure of its international networks division. The reorganization will simplify ViacomCBS Networks International into two brand groups and three pan-regional management hubs, reporting to David Lynn, President & CEO of ViacomCBS Networks International (VCNI):

Juan “JC” Acosta will be the third of the division’s senior pan-regional leaders, having recently been promoted to President, ViacomCBS Networks Americas. In this role, Acosta is responsible for the company’s operations across Latin America – including the key markets of Argentina, Brazil and Mexico – as well as in Canada and the US Hispanic market.

 

 

Fiat Chrysler Automobiles (FCA) has named Breno Kamei as director of its US brands in Latin America. Kamei will be responsible for the Chrysler, Dodge and Ram brands in the region. He has been FCA’s head of portfolio, planning, research and competitive intelligence in Latin America since 2017.

 

 

 

 

He succeeds Nicholas Parkes, who has moved to head up the company’s commercial arm in Latin America, with the exception of Argentina and Brazil.

 

 

 

 

 

Flor Yonadi has started a new position as Marketing Associate LATAM at Entravision Communications.

 

 

 

 

 

Santander New Global Head of Peer to Peer Payments

Banco Santander announced the appointment of Trish Burgess as the new global head of Peer to Peer Payments. In this newly created role, Trish will lead the strategy and deployment of peer to peer (P2P) payments worldwide, bringing new payment services to customers that are fast, simple and safe to use.Trish Burgess joins the bank from Apple, where she was providing direction for the launch of Apple Card, in conjunction with Apple’s and Goldman Sachs’ product, engineering, marketing and operations teams.

 

 

Mexican movie theater chain Cinépolis has appointed Ana Carolina Yibrin Martínez new Service Marketing Manager. The executive joins Cinepolis from software company L1BRE.

 

 

Juan Pablo Flammini joins Futbol Sites as Senior Vice President Sales LATAM.

 

 

 

 

 

 

 

 

Coca-Cola Brasil has named Poliana Sousa VP de marketing . The executive joined the company in 2018.

 

 

 

 

Martin Queirolo joins The Walt Disney Company as Disney+ Marketing Director Latin America.

 

 

 

 

 

 

This week, Starbucks’ CMO is leaving and Nextdoor is welcoming a new top marketer. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

New CMO’s For Nextdoor and Starbucks

Neighborhood-focused social network Nextdoor has hired former global CMO of Hyatt Hotels. Maryam Banikarim, who left Hyatt in May 2018, will resume the role of CMO at the San Francisco-based company. In her new role, announced today, Banikarim will also be tasked with managing Nextdoor’s communications and policy teams.

 

 

 

Starbucks has announced that CMO Matthew Ryan will step down from the role in March. Brady Brewer, Senior Vice-President of Digital Customer Experience, will replace him. Brewer has filled a variety of roles in the company since he joined 19 years ago.

 

 

 

 

Estrella Media, previously LBI Media, has announced that industry veteran Eddie León, Executive VP, Radio Programming, will look after the company’s 17 U.S. radio stations. His oversight also includes the Don Cheto Radio Network, home to the syndicated morning show “Don Cheto Al Aire,” which is based at the company’s regional Mexican “Que Buena 105.5” KBUE Los Angeles.

 

 

Vanessa Claudio has joined Telemundo’s afternoon gossip show “Suelta la Sopa” as co-host, has reported Media Moves. Originally from Puerto Rico, this is her debut on U.S. Hispanic television.

 

 

 

 

Yum Brands moves, Facebook expanding AR/VR team and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

ViacomCBS has announced that George Cheeks will replace Joe Ianniello as CEO of CBS Entertainment Group, effective March 23. Cheeks joins ViacomCBS from NBCUniversal, where he most recently served as Vice Chairman, NBCUniversal Content Studios.

 

 

 

Taco Bell Corp. has named Nikki Lawson as its new Global Chief Brand Officer. Lawson, who has spent the past 20 years in KFC, will report to CEO Mark King. Both KFC and Taco Bell are part of Kentucky-based Yum Brands.

 

 

 

Pizza Hut U.S., another Yum Brands company, has named Kevin Hochman, who is also president of KFC U.S., as President of Pizza Hut U.S., according to Ad Age. Hochman has hired George Felix, former Director of Marketing for KFC Global, as CMO for Pizza Hut U.S.

 

 

 

Dunkin’ Brands has promoted Jill McVicar Nelson to Vice-President of Marketing Strategy at the restaurant holding group, parent of both Dunkin’ and Baskin-Robbins.

 

 

 

 

Facebook has hired former Eventbrite CMO Brian Irving to serve as head of AR/VR Product Marketing. Irving will help promote a range of new initiatives in the sector and will report to AR/VR CMO Rebecca van Dyck.

 

 

 

 

Teads Latam Bets on Female Leadership, Fisher-Price Latin America and more changing places latAm. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places LatAm here.

(Looking for your next Career move? Check out Portada’s Career Board!)

Global media platform Teads Latam puts four women in leading key positions in the region:

Teads LatamMiami-based Maria Beatriz Blanco is the new  VP Marketing Latam.

 

 

 

 

Teads LatamMexico-based Laura Tabares is the new Head Of Marketing and PR.

 

 

 

 

Teads LatamClementina Briceño is the new Data Business Lead, Teads Latam.

 

 

 

 

 

Teads LatamCecilia García Gutiérrez is the new Sales Director for Peru.

 

 

 

 

Rafael Alvarez has started a new position as Marketing Manager Fisher-Price Latin America at Mattel, Inc.

 

 

 

 

Alessander Firmino is starting a new position as Managing Director – Latam at Integral Ad Science. Previously Firmino, woked as Regional Managing Director, Brazil and Latin America at Criteo.

 

 

 

Maserati strengthens its leadership team with the arrival of Bernard Loire as Chief Commercial Officer and Paolo Tubito as Chief Marketing Officer.

Bernard Loire will be responsible for coordinating Maserati sales worldwide.

 

 

 

Paolo Tubito is assigned responsibility for Chief Marketing Officer role, coordinating all functions in the Regions.  Most recently, he served as Vice President for Nike Asia Pacific and Latin America.

 

 

Gap CMO out, FabFitFun steals Netflix’s Marketing VP and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

 

GAP CMOGap CMO Alegra O’Hare has left the company after less than a year on the post. The company also announced that Neil Fiske, Gap brand President and CEO, is stepping down from his role.

 

 

 

 

Subscription box service FabFitFun has named Louisa Wee as its first Chief Marketing Officer. She previously filled the role of Vice-President, Marketing Strategy, Analysis and Programmatic Media Buying at Netflix. In her new position, Wee will oversee the strategy and execution of the company’s marketing plan globally, as well as leading on brand, content and creative.

 

 

 

 

JPMorgan Chase has promoted Leslie Gillin from President of Co-Brand Credit Cards to Chief Marketing Officer, replacing Kristin Lemkau. Gillin previously held the role of Chief Marketing Officer title at Citi’s consumer business from 2014 until 2016.

 

 

 

 

The Community has appointed Frank Cartagena as Chief Creative Officer. He’ll oversee all creative output for the multicultural agency’s New York-based clients. Cartagena replaces Bobby Hershfield, who served as VP and Executive Creative Director of The Community’s New York office before leaving last year. Cartagena most recently served as Executive Creative Director at 360i, part of Dentsu Aegis Network.

 

 

 

Katz Media Group has promoted Rick Ramos to Senior Vice President of Multicultural Partnerships, effective immediately.  In his new role, Ramos will oversee the creation of dynamic multicultural audio marketing campaigns with national scale and local execution across all of Katz audio partners, which includes Univision, Radio One and Entravision.

 

 

 

Travis Freeman has been appointed Global Head of Media by Uber. He previously served as Executive VP of Media at Vayner Media. Now he will report to Thomas Ranese, VP of Marketing at Uber.

 

 

 

 

 

Manolo Arroyo is the new Coca-Cola CMO, agency moves and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Alex Tokatlian has been appointed as Brand Marketing Director at Marco’s Pizza, an American restaurant chain and interstate franchise based in Toledo, Ohio, that specializes in Italian-American cuisine.There are more than 800 franchised Marco’s Pizza locations in 34 states and Puerto Rico as well as the Bahamas, and India. Prior to this position, Tokatlian worked as Advertising Manager in Domnino’s Pizza (check out our article today on the latest trends in the QSR industry including input by Alex Tokatlian.)

 

Montreal-based digital marketing agency BAM Strategy is launching its first U.S. office, in New York, and has appointed former GroupM executive Pete Meyers, as president of U.S. operations. Meyers is tasked with expanding BAM’s current client footprint in the U.S., building new client relationships with U.S.-based brands, and developing new partnerships with agencies where BAM can provide complementary digital marketing services.

Laura SaldivarEntravision Communications announced the appointment of Laura Saldivar (photo left) to Senior Vice President of Integrated Marketing Solutions in Los Angeles. Laura will report directly to Eddie Melendez, President of Local Media for Entravision. In addition, Crystal Gomez has been promoted to Vice President Local Agency and National Sales for Entravision’s radio assets in Los Angeles. Gomez was previously Vice President of National Sales, Western Region.

 

Robert RubalcavaPrisa Brand Solutions announced the appointment of Robert Ruvalcaba, as Vice President of Sales, based in California, to work on the company’s sales strategy and business development in the United States. Robert Ruvalcaba brings more than 20 years of experience in sales marketing and digital advertising. He has previous successful leadership roles at companies such as Adsmovil, Pulpo Media, ImpreMedia, and Los Angeles Times.“ Prisa Brand Solutions , continues growth and progress in the North America region. We welcome our newest team member and look forward to a long and successful future”, said Jose Antonio Carrero, CEO of Prisa Brand Solutions in the U.S.

 

DiGennaro Communications (DGC), a B2B public relations agency serving the media, marketing and entertainment sectors, has named Maxine Winer president and chief operating officer. Winer reports to DGC Founder and CEO Samantha DiGennaro. In her new role, Winer will oversee operations, talent, client service and business development for the nearly 15-year-old agency.  Winer, who began working with DGC last year in a consulting capacity, will split her time between the agency’s NYC headquarters and her hometown of Chicago, where she will establish a foothold for the agency. Winer most recently spent eight years as senior partner and general manager of Omnicom’s FleishmanHillard Chicago.

 

People change positions, get promoted or move to other companies. Portada is here to tell you about it in changing places.

(Looking for your next Career move? Check out Portada’s Career Board!)

 

Lauren Wormser has been promoted to Partner, Communications Planning Director at MediaCom. She first started working at MediaCom in 2005.

 

 

 

 

 

 

 

 

Cholula has appointed industry veteran Maura Mottolese as Chief Executive Officer. Motolese brings more than two decades of experience in the food and beverage industry, most recently having served as the CEO of Tate’s Bake Shop.

 

 

 

 

 

 

 

 

Headway, a business unit of Entravision Communications Corporation, announced the appointment of Luis Barrague as Chief Executive Officer. Barrague joined Headway in 2013.  As Chief Operating Officer, he led the company’s global operations, including its technology and product initiatives.

 

 

 

 

 

Oscar Campos has been promoted to Creative Director at Cardenas Markets LLC.

 

 

 

 

 

 

 

Johnson & Johnson has parted ways with CMO Alison Lewis after 5 and a half years on the job. According to the company, the idea is to implement “a new business model that streamlines priorities, allows us to operate more efficiently, and increases our investment in categories that offer high potential for growth and where we can make a positive impact on consumers’ lives”.

 

 

 

 

 

Samsung Electronics America is said to have fired 15 to 25 of its marketing team of about 200 people. The company’s Chief Marketing Officer, Mac Mattieu, and head of media and planning, Jay Altschuler were among the top executives who have left.

 

 

 

Changing Places LatAm: people change positions, get promoted or move to other companies. Portada is here to tell you about it.

Michael Bowling has been named President, DIRECTV Latin America, and will report to Melissa Arnoldi, Vrio CEO.

 

 

 

 

Carolina Coppoli has been named Chief Digital Officer (CDO) Latin America and Caribbean at McCann Worldgroup. She will be based in Buenos Aires. 

 

 

 

 

German chemical & consumer goods company Henkel appoints Hannes Schollenberger new President Latin America.

 

 

 

Pablo Ceriani takes over as Aerolineas Argentinas new President.

 

 

 

 

After 15 years at Nestlé, Luis Mondragón joins Kimberly-Clark Mexican subsidiary as Head of Marketing and Sales.

 

 

 

(Looking for your next Career move? Check out Portada’s Career Board!)

Pepsi CMO and Kantar CEO call it quits and more changing places. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Roberto Rios has confirmed that he’s stepping down from the role of Chief Marketing Officer of Pepsico. He previously served as CMO of food service and as SVP of Marketing of fizzy drinks. The former Pepsi CMO will now oversee digital transformation at Schwan’s Co.

 

 

 

Kantar CEO Eric Salama has announced he will abandon the role throughout 2020. He will remain on the job until the company finds his successor, after which he will join the Kantar board as a non-executive director.

 

 

 

 

Justine Armour has been named Chief Creative Officer of Grey New York. It’s the first time the position has been filled since Andreas Dahlqvist left it in 2017. In her role, Armour will oversee creative development, recruit top talent and guide new business creative efforts.

 

 

 

 

JPMorgan Chase has named its Chief Marketing Officer, Kristin Lemkau, as head of a new US wealth management division. The company has not announced a new CMO.

 

 

 

 

 

Marianne Radley, Chief Brand Officer at Pizza Hut US, has left the company after her almost two years in the job. She previously served as Monster Energy’s SVP of global marketing.

United Airlines management moves, new leader of marketing at Unilever and more. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Foursquare has announced the appointment of David Shim as Chief Executive Officer and Member of the Board, effective immediately. David, previously the Founder and CEO of Placed, joined the company as President in June of this year, after the closing of Foursquare’s acquisition of Placed from Snap. David will replace Jeff Glueck.

 

 

 

Scott Kirby will replace Oscar Munoz as CEO of United Airlines. Munoz will transition to the role of Executive Chairman of the Board of Directors of United Airlines Holdings as of May 20, 2020. As of that date, United President Scott Kirby will take over as CEO. Kirby was recruited to United Airlines in August 2016, as he previously held the same role at American.

 

 

 

Long-time ad industry executive Jordan Bitterman has joined ad-tech firm TripleLift as CMO. Bitterman, who has been Vice President, Digital Strategy & Sales at IBM for the past three years, previously filled the role of Chief Strategy Officer at Mindshare.

 

 

 

 

Unilever has appointed Conny Braams to lead its global marketing efforts after an almost year-long search to fill the role left vacant by Keith Weed. Braams, who was previously Executive Vice President for Unilever Middle Europe, will take on the newly-created position of Chief Digital and Marketing Officer.

 

 

 

The Washington Post’s Spanish-language podcast, “El Washington Post,” made its debut this week. The podcast’s host is Emmy-Award winning journalist Juan Carlos Iragorri, with co-hosts Dori Toribio and radio journalist Jorge Espinosa. The podcast offers insight into the most important global news stories.

Media Moves at WarnerMedia, MAC’s new CMO and more this week. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Jenn Toner has been promoted to the role of Senior Vice President, Communications, WarnerMedia Sales & International. She will function as deputy leader of the team for the U.S. market.

 

 

 

 

Christina Miller, President of Warner Media’s Cartoon Network, Adult Swim, Boomerang and TCM, announced that she will be leaving after 15 years in the company. Michael Ouweleen, EVP/ Chief Marketing Officer, Cartoon Network, Adult Swim and Boomerang, will serve as the interim president, and Miller will help with the transition.

 

 

 

Karim Amadeo has recently been promoted from Manager, Hispanic National Hispanic Advertising, Century 21 Real Estate to Manager, Multicultural & Growth Market at Realogy. Prior to joining CENTURY 21 and the Realogy Group, Amadeo worked at Macy’s New York’s Marketing Department for over 8 years as a Hispanic Market Copywriter for their National and Puerto Rico initiatives. Amadeo also worked for many years in the creative and editorial departments of outlets such as The Miami Herald, El Nuevo Herald, and Ocean Drive en Español.

 

 

Ukonwa Ojo, Coty’s former CMO, has been named as Senior Vice President of Global Marketing at MAC Cosmetics. Ojo departed Coty in January.

 

 

 

 

 

The Guardian has promoted Anna Bateson from Chief Customer Officer to interim CEO. She replaces David Pemsel, who announced his resignation in October. Prior to the Guardian, Bateson spent seven years at Google and YouTube.

Management changes at GroupM, Energy BBDO, Nielsen and more. People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

 

John Legere, CEO of T-Mobile, will step down the role on April 30th. Current President and Chief Operating Officer Mike Sievert will take over in May. Legere will remain a member of T-Mobile’s board.

 

 

 

 

 

Christian Juhl, who became CEO of GroupM in July, has introduced a new global leadership team. Mark Patterson will take on the role of Chief Operating Officer. Essence chairman and co-founder Andrew Shebbeare has been named CEO of 2Sixty and interim Chief Technology Officer, GroupM. Colin Barlow has filled the role of Global President, GroupM services. Brian Gleason will be Chief Commercial Officer.

 

 

 

WeWork has named Publicis Groupe chairman Maurice Levy interim Chief Marketing and Communications Officer as the brand looks for a way to achieve profitability. WeWork confirmed Thursday layoffs of 2,400 employees.

 

 

 

 

Tiffany & Co has hired Daniella Vitale as Executive Vice President-Chief Brand Officer, effective December 1. Former CEO of Barney’s, Vitale will be in charge of ‘overseeing and guiding global strategic initiatives’ for both global merchandising and marketing at Tiffany. Vitale exited Barney’s on 1 November following its purchase by Authentic Brands Group.

 

 

 

 

Energy BBDO has promoted Jeff Adkins from EVP-Managing Director to President and CEO effective January 1.  Adkins succeeds Tonise Paul, who’ll be taking on the new role of Chairwoman and will focus on client relationships. Adkins joined Energy BBDO in 2002.

 

 

 

 

Nielsen Global Connect announced that Jacqueline Woods will join the company as Chief Marketing Officer beginning Dec. 1, 2019. In this role, Woods will lead all aspects of global marketing, supporting the company’s transformation into an independent, publicly-traded company. As CMO, she will join the company’s executive leadership team and will report to Nielsen Global Connect’s Chief Commercial Officer, Pat Dodd.

 

People change positions, get promoted or move to other companies. Portada is here to tell you about it. Check out last week’s Changing Places here.

 

Marie Gulin-Merle, who recently quit the CMO post at Calvin Klein, has been appointed Vice President of Global Ads Marketing at Google. In this role, she will manage Google’s global media spend and set the vision for Google’s marketing business worldwide.

 

 

 

Pernod Ricard has named Ann Mukherjee as Chairwoman and Chief Executive Officer of the company’s North American operations. Mukherjee replaces Paul Duffy, who has decided to move back to Ireland.

 

 

 

 

 

Rajaa Grar is now Vice President of Marketing at Snap Kitchen, where she leads brand, digital customer acquisition, and retention strategies across the full marketing funnel. Previously, she filled the role of Senior Director of Marketing at Paula’s Choice Skincare.

 

 

 

 

Mcgarrybowen is combining U.S. and global offices to introduce a more integrated global offering. Gordon Bowen, founder and Global Chairman of mcgarrybowen and Global Chief Creative Officer of Dentsu, will oversee the global brand vision.  Jon Dupuis will take the role of Global President.

 

 

 

 

Entravision Communications Corporation has announced the promotion of Jose Mateo III and the appointment of Erika M. Marrero to Vice Presidents of Entravision’s Audio Network Sales, effective immediately. Ms. Marrero and Mr. Mateo will be based in New York and will report directly to Liliana Aristizabal, Entravision’s Senior Vice President National Sales for the Eastern region.

Comscore CEO position filled, Papa John’s loses its CMO and more marketing moves this week. Portada is here to tell you about it. Check out last week’s Changing Places here

 

NBCUniversal Owned Television Stations, a division of NBCUniversal, has announced that Jorge Carballo, the current President/GM of Telemundo 51/WSCV, will oversee operations for NBC 6/WTVJ, effective January 1, 2020. WSCV and WTVJ are NBCUniversal’s local television stations that serve English and Spanish-speaking audiences throughout the Miami-Fort Lauderdale market. In his expanded role, Carballo will manage all station operations. He will report to Valari Staab, President, NBCUniversal Owned Television Stations.

 

 

Ben Alexander has been promoted to National Director of Multicultural at Zeta Global. Alexander works out of Zeta Global’s New York City Office. He has held executive positions in companies including Sabio Mobile, Pulpo Media, and People en Español.

 

 

 

 

Krysten Casabielle has been promoted to Managing Director at multicultural communications agency Pinta. She previously held the position of Senior Account Director, serving as the strategic lead for clients including Microsoft, Heineken, the National Football League (NFL), and Carnival Cruise Line. Krysten joined sister agency, JeffreyGroup, in 2008, and has been a part of Pinta its launch in 2014.

 

 

 

 

IAB has named industry veteran Rick Berger to the role of Vice President, Member Engagement. He will be responsible for increasing member engagement and satisfaction, developing the trade group’s strategic partnership programs and helping its member companies meet their business objectives. He joins the organization from Conversant, the digital platform arm of Epsilon, where he worked as Senior Director of Business Development for the restaurant segment.

 

 

 

Papa John’s has announced that Karlin Linhardt is stepping down from the role of CMO after just eight months. As part of the latest leadership moves, Chief Operating and Growth Officer Mike Nettles is also leaving, and Chief Financial Officer Joe Smith is set to exit next year.

 

 

 

 

Comscore has promoted Bill Livek to Chief Executive Officer and Executive Vice-Chairman. Livek will replace Dale Fuller, who served as interim chief executive when Bryan Weiner abandoned the post over “irreconcilable differences” in May.

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