Latin Content Marketing Forum
Latest News & Analysis
Yahoo’s Marissa Mayer: ‘We Promise not to Screw it up’
Yahoo! Inc. CEO Marissa Mayer was brief and to the point in announcing this morning the $1.1 billion acquisition of Tumblr. In her own Tumblr blog post, Mayer called the acquisition "incredibly … [Read More...]
MORE FEATURES
Sales Leads: Sony, Disney, Dunkin’ Donuts, Hibu
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or … [Read More...]
Changing Places: Robert Sarabia, Loida Ruiz, Lauren Johnston, Polly Beale, Joe Hyde….
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Loida Ruiz has left her position in Sales … [Read More...]
Hispanic TV Networks Highlight Digital and Mobile Initiatives
The 2013 Upfront season is over and, once again, Hispanic TV networks attracted hundreds of attendees to their respective presentations this week in … [Read More...]
Vme New Investors Flock to NYC for TV Upfront Week
Eduardo Hauser and Eligio Cedeño were among Vme's brand new investors that flew from Florida to New York City to take part in the network's upfront … [Read More...]
CONTENT MARKETING
MORE FROM PORTADA
Upfronts: Televisa announces deal with Univision Deportes for Soccer World Cup Guide
Televisa Publishing and Digital announced an exclusive partnership with Univision Deportes to produce a print guide to the 2014 Soccer Word Cup. Both organizations will also cooperate for the … [Read More...]
Newspaper circulation increases? Yes, in the Hispanic market!
While general market newspapers continue to suffer from circulation decreases, despite growth in digital subscriptions, this is not the case for Hispanic newspapers. Several Hispanic publications, … [Read More...]
Hispanic TV Upfronts Randy Falco: ‘Closing the Ad Spend Gap, a Constant Struggle’
Univision on Friday unveiled plans to roll out over 30 new shows during the 2013-2014 season, and said it will place an emphasis on more targeted, multimedia programming, offering more product … [Read More...]
Sounding-Off
Sounding Off: Bola Olonisakin “Is Content Marketing The New Trend in SEO?”
Bola Olonisakin is the Creative Head and Online Strategist at GTech Designs. Olonisakin specializes in web design and mobile marketing, mobile apps, custom web design, web development, mobile … [Read More...]
Sounding Off: Riccardo Tafa: “Can Sports Hospitality Be an Effective Marketing Platform?”
Riccardo Tafa is Managing Director of RTR Sports, a Marketing Agency. Tafa is a professional consultant expert on Sports Sponsorship and Strategic Marketing Management with 10 years of … [Read More...]
Latest Comments from Our Audience