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The PortadaLat Coverage

The PortadaLat Coverage

How Video Advertising will be a Major Force in the 2016 Elections

How Video Advertising will be a Major Force in the 2016 Elections

Download Portada’s 2016 Sports Marketing Guide

Download Portada’s 2016 Sports Marketing Guide

Hispanic Big Data: “Our Responsibility is to Raise the Bar.”

Hispanic Big Data: “Our Responsibility is to Raise the Bar.”

MORE FROM PORTADA

Yahoo and IMS Partner for Sales in Spanish-Speaking Latin America

Yahoo and IMS Partner for Sales in Spanish-Speaking Latin America

Yahoo! Inc. has appointed IMS Internet Media Services (IMS) to help drive advertising sales in Spanish-speaking Latin America.Yahoo joins IMS’ roster of international brand leaders such as Twitch, EA, Vevo, Foursquare, Twitter, Waze, Spotify and LinkedIn.


Bloomberg’s Josh Rucci: “The U.S. Hispanic Market Plays a Very Important Role in Our Expansion.”

Bloomberg’s Josh Rucci: “The U.S. Hispanic Market Plays a Very Important Role in Our Expansion.”

Bloomberg’s Content Service, provider of news, photos, videos, and data to publishers and broadcasters, will expand its Spanish-language text news licensing offering.Bloomberg plans to more than triple its professionally-translated Bloomberg news stories and provide Spanish versions of Bloomberg News’ award-winning global coverage including output from bureaus in Bogota, Buenos Aires, Caracas, Lima, Madrid, Mexico City and Santiago.


SALES LEADS: University Health System, Dickies, Sprite…

SALES LEADS: University Health System, Dickies, Sprite…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.