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July 3, 2009
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Daddy Yankee Partners with Terra USA for Online Brand Extension
July 1, 2009
Terra USA has been tapped to manage the online brand of Daddy Yankee. The company will oversee all aspects of Daddy Yankee in the digital arena, including technical and editorial support. EZTarget Media will manage traffic, inventory and advertising sales.
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EzTarget Signs Up Mediotiempo.com
June 30, 2009
New partners include other Latin American websites.
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Cuatro Media Going Through Difficulties
June 29, 2009
Investors in the company that, among other ventures, has the license to publish Fox Sports en español decide to pull the plug. What is behind the decision…
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3rd Annual Conference Learn from Top Marketers at Macy's,General Mills and GMAC How to Connect with the Latin Consumer
June 29, 2009

Kristin Page, Multicultural Marketing Director, Macy's,  Rodolfo Rodriguez, Multicultural Marketing Director, General Mills,  Andrea Riley, Corporate Brand and Automotive Marketing, GMAC Financial Services are three of more than a dozen top marketers that have already confirmed their presence at our Third Annual Hispanic Digital and Print Media Conference, NYC, Sept. 24, 2009. Click here to register at the early bird rate of $299!


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Sales Leads Sales Leads: Eclipse, SABEResPODER, Foreign Translations, Heineken, Mercury Media, Arvizu
June 29, 2009
A weekly summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.
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Changing Places Changing Places: Marshall Genger, Steve Bentz, Hervé Baurez
June 29, 2009
Marshall Genger {ImpreMedia}, Steve Bentz {La Opinión} Hervé Baurez {Sony Ericsson}
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News | Digital Media


Daddy Yankee Partners with Terra USA for Online Brand Extension
Jul. 1, 2009
Terra USA has been tapped to manage the online brand of Daddy Yankee. The company will oversee all aspects of Daddy Yankee in the digital arena, including technical and editorial support. EZTarget Media will manage traffic, inventory and advertising sales.
Read more. 

EzTarget Signs Up Mediotiempo.com
Jun. 30, 2009
New partners include other Latin American websites.
Read more. 

Sales Leads Sales Leads: Eclipse, SABEResPODER, Foreign Translations, Heineken, Mercury Media, Arvizu
Jun. 29, 2009
A weekly summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.
Read more. 
News | Print Media


Cuatro Media Going Through Difficulties
Jun. 29, 2009
Investors in the company that, among other ventures, has the license to publish Fox Sports en español decide to pull the plug. What is behind the decision…
Read more. Suscribe now

3rd Annual Conference Learn from Top Marketers at Macy's,General Mills and GMAC How to Connect with the Latin Consumer
Jun. 29, 2009

Kristin Page, Multicultural Marketing Director, Macy's,  Rodolfo Rodriguez, Multicultural Marketing Director, General Mills,  Andrea Riley, Corporate Brand and Automotive Marketing, GMAC Financial Services are three of more than a dozen top marketers that have already confirmed their presence at our Third Annual Hispanic Digital and Print Media Conference, NYC, Sept. 24, 2009. Click here to register at the early bird rate of $299!


Read more. 

Meredith (Ser Padres) and VidaySalud.com Strengthen Content and Sales Partnership
Jun. 27, 2009
Two co-branded channels on Vida y Salud.com. Meredith will sell advertising into Vida y Salud online properties
Read more. 

News | Content


At the Conferences A Positive Attitude at the NAHJ Convention in Puerto Rico
Jun. 29, 2009
A review of the main topics of the Convention. Two reports from the Convention:

NAHJ: Latino Journalists Face New Reality

NAHJ: New Tecnologies Seen as Opportunities


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At the Conferences NAHJ: Latino Journalists Face New Reality
Jun. 26, 2009
Around 700 journalists, less than half of those who regularly attend these meetings, are participating in the 2009 Convention of the National Association of Hispanics Journalism (NAHJ) in San Juan, Puerto Rico.
Read more. 

Truveo Partners with Univision for Video
Jun. 25, 2009
Launches online video search sites in the U.S. and Latin American Countries
Read more. 
News | Business / Finance


At the Conferences @ DM Days New York
Jun. 19, 2009
Advice for tough times, panels on the Latin market. The participants and exhibitors who have a strong presence in the Hispanic market…..
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BBVA Compass Launches Campaign with strong Hispanic Component
Jun. 17, 2009
Radio, online, TV, OOH and print buys in Texas, Alabama, Arizona, Florida, Colorado and New Mexico.
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Global Consumer Confidence Stabilizing, Poll Shows
Jun. 5, 2009
Global consumer confidence is stabilizing after falling for 18 months, providing a glimmer of hope for a shattered world economy in which three quarters of households cut spending, a survey showed on Tuesday.
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News | Panregional


Panregional: Account Movements
Jun. 22, 2009
Samsung, Nokia and Koogle (a kosher Google)…..
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Monedero:“Social Networks and Video Advertising offer big Opportunities to engage Latin Consumers”
Jun. 11, 2009
Media Contacts, the Havas owned interactive advertising agency, recently opened a Miami office in order to cater to clients both interested in the U.S. Hispanic and Latin American markets. The new agency is going to cater to U.S. based clients targeting Latin American consumers. Portada talked to Fernando Monedero Orejana - Managing Director, Havas Digital Miami. (For the Spanish translation of this interview, click here)
Read more. 

BBC Magazines Licenses Lonely Planet and Knowledge Magazines in Brazil
Jun. 9, 2009
Lonely Planet Magazine and BBC Knowledge Magazine will be published in Brazil from June 2009, under licence from BBC Magazines to Ediouro Duetto Editorial Ltda.
Read more. 
News | En Español


En Español / Spanish El 24 de Septiembre, en Nueva York: Aprenda como conectarse con el consumidor hispano
Jun. 25, 2009
La Tercera Conferencia Anual de Medios hispanos impresos y digitales del 24 de Septiembre ofrecera una seria de paneles y presentaciones de altisima calidad, asi como oportunidades unicas de contacto con las principales personalidades del sector.
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En Español / Spanish ¿Qué sucederá con la versión en español de MySpace en Estados Unidos y en Latino América?
Jun. 24, 2009
MySpace cerró su oficina panregional de Miami. Fueron cerradas también oficinas de Brasil, Argentina y México.
Read more. 

En Español / Spanish Se lanzó en España el Dia Mundial del idioma español
Jun. 22, 2009
España lanzó el sábado el primer día internacional para celebrar el idioma español, hablado por 450 millones de personas en todo el mundo, con eventos que se desarrollarán en 43 países.
Read more. 
July 2: Gannett to axe between 1,000 and 2,000 jobs
July 2: Video Distributor TheNewsMarket To Acquire Medialink
July 2: Tribune Company Forms Ad-Sales Partnership With AH Belo
July 1: Vibe Magazine Closes
July 1: CENTRO and Telemundo Tampa Partner To Provide Hurricane Preparedness Information To Hispanics in Tampa Bay
July 1: What is Next for MySpace Spanish Language Versions in the U.S. and Latin America?
Events
Portada's Third Annual Hispanic Digital and Print Media Conference
September 24, 2009
 
See All Events
4th of July counts! Check the millions…

Big Apple has a Fancy Taste!

Summer gets Irish colors!

Matisyahu speaks reggae

Father’s Day turns 99!

The Top American event of Polish nature

"EL BORICUA" in Manhattan: the 2 million spectators show

“Gypsy King from the Balkans” takes Texas
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