Latin America: Millennial Media partners with Cisneros Adsmovil
Millennial Media, an independent mobile advertising and data platform, announced a new strategic partnership with Adsmovil, a mobile ad network in Latin America and the
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Millennial Media, an independent mobile advertising and data platform, announced a new strategic partnership with Adsmovil, a mobile ad network in Latin America and the
[ctalatinb] The Publicis-Omnicom merger set off a wave of speculation about how the global advertising market would be reconfigured. In the Americas (North America and Latin
Advertising spending in Latin America grew faster than in any other region in the first quarter, according to a new Nielsen’s report. Latin America saw
Accuen, the cross-channel programmatic buying arm of Omnicom Media Group, had launched operations in 20 Latin American markets. Andres Puentes, who joined Omnicom Media Group
Enterprise software product company Ramco Systems plans to aggressively market its enterprise resource planning (ERP) on cloud solution overseas, especially in Latin America, where several
Shazam, a media engagement company, announced that America Movil, Carlos Slim’s telecommunications carrier in the Americas has invested $40 million in Shazam. The companies have
HBO Latin America announced the creation of a panregional Advertising Sales team for Cinemax that will be based in Miami, and operate under the leadership
Digital media agency Critical Mass is opening a new unit in Puerto Rico. The new unit will create, plan and support marketing strategies for Critical
It stands to reason that the production and consumption of luxury goods are the first to be affected when an economic crisis arises, and are
Traffic and navigation app Waze will be working with digital marketing company Internet Media Services (IMS) in Latin America. IMS will handle marketing of the
Guilherme Toussaint, Senior Account Executive at Adobe Omniture Business Systems for Latin America and the Caribbean, says that “digital marketing is a priority division for
Cesanamedia, a Milano Italy headquartered international media representative network, is opening an office in Miami to target the Latin American and U.S. markets. Including the
BBVA – Global ::: SHOP2GO – Mexico ::: Samsung Electronics – Latin America SHOP2GO – Mexico DRAFTFCB Chicago has opened a new branch office in
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Lucio Grimaldi – Publicitas ::: Carolina Sandoval
Lucio Grimaldi has been promoted to the position of Vice President – Latin America at Publicitas in Miami. Grimaldi joined Publicitas in May 2012 as
IPG Mediabrands, Interpublic Groups’s media agency ua expanding Magna Global’s presence in Latin America. MagnaGlobal is the strategic global media unit of IPG responsible for forecasts, insights and negotiation strategy
Traditionally online advertising intermediation in the U.S. Hispanic and Latin American markets has been done through Online Ad Networks. Lately, mostly U.S. headquartered more sophisticated
What is the Panregional Advertising market? Our just published report defines the panregional advertising market as advertising placements bought in two or more Latin American countries by
The “Pilotos por la seguridad vial” campaign will be aired in several countries in Latin America across Pay TV channels. It also will be featured
Paulo Castro, who was appointed CEO of Terra last July, has assumed the lead role at a crucial point in the company’s history.