ImpreMedia announces the creation of IM Studio ñ, its in-house marketing solutions service provider.
Posts Tagged ‘impreMedia’
Is Latin America adopting header bidding? Does it really lead to increased transparency between buyers and publishers? We look at these topics and speak to some regional industry leaders to gain insight on header bidding’s role in the adoption of programmatic buying.
New York’s El Diario, an ImpreMedia newspaper, dismissed 13 employees last week of which 6 belong to the Editorial Team.
In 2015 major retailers have transferred FSI (Free Standing Inserts in Newspapers, circulars, or preprints) dollars to digital advertising, and are studying results for future advertising commitments. A round-up about how this situation is playing out in the Hispanic newspaper market.
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: IPG MEDIABRANDS – Fernando Monedero, Camilo Concha ::: Gabriel Dantur – impreMedia ::: João Livi – Talent Marcel ::: Diego Medvedocky – Grey ::: Fernando Garcia – Havas Digital Media Group Perú ::: Click here for previous Latam Changing Places editions Fernando Monedero […]
Gabriel Dantur is impreMedia’s new CEO.
Gabriel Dantur has been appointed new CEO at impreMedia effective January 1, 2016. Dantur replaces Francisco Seghezzo, who will return to Argentinean newspaper La Nacion (impreMedia’s owner) in Buenos Aires Argentina.
As the ultimate reality TV, sports is the one place where advertisers and agencies are confident that consumers will watch their commercials without skipping or time-shifting, although Steve Mandala EVP Advertising Sales at Univision said at the Upfronts that Univision is unaffected by fragmentation. Let’s take a look at what the networks boasted in terms of Sports content offerings at last week’s Upfronts in New York City.
impreMedia’s New York daily newspaper El Diario just revealed a new editorial design and format. Portada asked Juan Varela, VP Content at impreMedia and the brain behind the redesign, about the “new” El Diario. Varela joined impreMedia as VP of Content in 2013. In this role, Varela is responsible for content creation across all of impreMedia’s […]
ImpreMedia, the Hispanic news and information company in the United States, has unveiled a new reader product for its brand, El Diario, the nation’s longest-publishing spanish-language daily newspaper, with a renewed commitment to better address the needs of the Latino community and continue to serve as “El Campeón de los Hispanos,” (The Champion of Hispanics).
ImpreMedia announced today that Monica C. Lozano will depart as CEO of the company and as Publisher of La Opinión. She will remain as Chair of the Board of impreMedia’s parent company, US Hispanic Media Inc. Francisco Seghezzo, will become CEO of the company effective June 1st.
Multicultural media partner EPMG has announced they have partnered with impreMedia, the Hispanic news and information company, to launch the most comprehensive print, digital and experiential 2014 World Cup program to date.
A few tidbits from last week’s AHAA Annual Conference: The Rupert show, impreMedia’s plans, Total Market Definition, Is Facebook poaching employees from Univision? and more… The Rupert Show Having Rupert Murdoch, Executive Chairman of News Corp and the most powerful media owner in the world speaking at a Hispanic marketing conference was certainly a big coup for AHAA and a […]
Hilda García has been appointed VP of Multimedia Content & Community Development for Entravision, Portada has learned. García was most recently VP of Multiplatform Content and Information and Digital Content Director for ImpreMedia, based in New York City. Garcia’s first day at Entravision is April 1. She will be moving to California, where the company is headquartered […]
ImpreMedia has announced the launch of Flashpik.com, a celebrity photo-based website for the US Hispanic market.
What: impreMedia’s digital network IMPOWER! added several network partners to increase the reach of its network. According to ComScore’s Hispanic Ad Focus (September 2013), IMPOWER! is now sixth among the top 10 most-visited Hispanic Ad Focus online destinations with nearly 5.5 million unique visitors monthly. Particularly the mobile channel is seeing high growth. Why it […]
impreMedia announced today the creation of a new Advertiser Solutions Department led by Director, Iraima Yepez. Fernando Lang also was promoted from Advertising Revenue and Operations Director, Digital Division to Senior Director, National Sales for all platforms. “We created this new department exclusively to provide our advertisers with innovative custom solutions that go far beyond […]
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Vincent Cordero – HBO ::: Hernado Ruiz Jimenez, Damian Mazzotta, Juan Varela – impreMedia ::: Jaime Guerra – IMS ::: Nicolás Mc Cormack – Discovery Networks ::: HBO Latin America announced the appointment of Vincent Cordero to the […]
impreMedia, the Hispanic news and information company in the U.S., confirmed today the appointment of Hernando Ruiz-Jiménez, Executive Vice President and General Manager, East Division and Damián Mazzotta, General Manager, West Division. Juan Varela also has been tapped as the new Content Director. All three join impreMedia’s Executive Committee and report directly to Francisco Seghezzo, COO. “The advertising industry […]
John Paton, CEO of Digital First Media, has been appointed non-executive director to the Guardian Media Group (GMG) board along with Ronan Dunne, CEO of Telefónica UK Limited (O2), ‘The Guardian’ announced today on its website. “We are delighted to welcome Ronan and John to the GMG Board,” said Amelia Fawcett, chair of GMG, in a […]