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Hispanic Magazines

Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation has entered into a binding agreement to acquire all outstanding shares of Time Inc. for US$18.50 per share in an all-cash transaction valued at us$2.8 billion.Meredith adds leading media brands to already strong portfolio of National and Local Media Properties, creating media powerhouse with US$4.8 Billion in Revenues, Including US$2.7 billion of advertising revenues.

Latina Adjusts to the Digital Age

Latina Media Ventures, owners of Latina Magazine, is revamping its digital presence kicking off New Year with Latina Story Lab, Latina TV and more 2018 expansions.

Siempre Mujer Folds Print, Goes All Digital

Meredith is diminishing its Spanish-language magazine offerings. The magazine Siempre Mujer is being folded in order to focus on its digital version. Parenting magazines Ser Padres and Ser Padres Espera will continue to be published as will Parents Latina.

Emmis Communications to Sell Regional & City Magazines

Publishing Emmis Communications is launching “Tu Ciudad Los Angeles,” a lifestyle magazine to reach affluent latinos in Los Angeles, the city with the nation’s largest Hispanic population.Tu Ciudad Los Angeles, an English-language bi-monthly magazine, will roll out in May 2015 guide to Los Angeles culture, entertainment and lifestyle for urbane Latinos.

HOLA! Enters U.S. Market, Provides Innovative Language Choice to Subscribers

HOLA!, one of the largest celebrity magazine franchises with 33 editions worldwide in nine languages reaching 25 million readers every week, last week launched its print edition in the U.S. Hola! USA is exclusively produced for the U.S. market and will be published 7 times a year. An innovative feature is the fact that subscribers will be able to choose between an English and Spanish version of the magazine. In 2013, parent company Hola Media Inc. launched a cable television channel in Miami that currently reaches nearly 12 million households in Latin America and the United States.

Yahoo to Shut Down 7 of Its 11 Digital Magazines

Yahoo is shuttering of 7 of Its 11 Digital Magazines: Yahoo Food, Health, Parenting, Makers, Travel, Autos and Real Estate.The company is planning to focus on its’ four remaining verticals: News, Sports, Finance and Lifestyle, after a rough 2015.

People en Espanol

Time Inc’s Luis Solis: “Leading brands now have content marketing, social, mobile and video in their RFPs”

Magazine Media has been evolving to much more than print magazines over the last decade. To celebrate the brightest executives in Magazine Media, Folio Magazine  each year puts out a list of 100 leading professionals: 20 per category (Vision, Content, Marketing, Disruption, Revenue). In 2014, two executives belonged to the Hispanic Magazine Media Sector: Luis Solis, Associate Director of Integrated Marketing at Time Inc (interviewed below) and Enedina Vega, VP& Publisher, Meredith Hispanic Ventures  (watch out for next Tuesday’s interview with Enedina Vega).