Canela Media’s founder and CEO Isabel Rafferty shared news about the company’s next tier of content for Canela.TV and Canela Music.
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The closing of Canela Media’s US$ 32 million Series A funding round is one of the few relatively sizable investments in digital media companies in the last few years, particularly in Hispanic digital media. Four things You need to know.
We talked to Isabel Rafferty, CEO & Founder at Canela Media to understand how women and minority-owned companies such as Canela Media* are bringing a new perspective to the table. Canela.TV is holding its upfront presentation on May 17 at 3pm est, register here: https://app.livestorm.co/canela-media/canela-upfront
In recent times, businesses have recognized the importance of supporting diverse-owned media and organizations. Yet, they face structural barriers that prevent them from receiving funding from advertisers and benefactors,and covering the perspectives and issues that matter to their communities.
Hispanic CTV provides advertisers the positive audience features of linear TV (co-viewing, large screen engagement) and the targeting and interactivity of digital marketing. Hispanics are one of the highest growing cohorts in CTV adoption. What do advertisers need to take into account when it comes to target the U.S. Hispanic consumers through CTV?
Canela TV to Host First-Ever Upfront Presentation Unveiling New Ways for Brands to Activate Hispanic Audiences
Canela.TV, one of the first AVOD streaming services for U.S. Hispanics, will host its first-ever upfront presentation themed “We Make It Happen / Lo Hacemos Posible” on May 17th at 3:00 pm ET. Sign up here: https://app.livestorm.co/canela-media/canela-upfront?
Marketing Conferences 2023: Gain key intelligence and build new partnerships in just 6 hours! The program of Portada marketing conferences in 2023, aka Portada Live