A summary of the most exciting news in multicultural sports marketing. If you’re trying to keep up, consider this your one-stop shop.
Posts Tagged ‘multicultural’
A crossover standout like Lindor, who has appeal not just to Latinos but to a wide variety of fans, can be what baseball needs as it struggles to market outside of die-hard fans, to younger audiences.
Portada wants to reward the best in multicultural sports and soccer marketing, which is why it has created three awards highlighting the best of the best in three different categories.
Could Adsmovil be the long-awaited viable alternative to the Facebook/Google duopoly?
We caught up with industry pioneer Rochelle Newman-Carrasco of Walton Isaacson at the ANA Multicultural Conference and asked her a few questions about the growing momentum of The Alliance of Multicultural Marketing (AIMM).