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Search Results for: teads

Teads Ad Manager Becomes First Cookieless Platform On the Open Web

Update was a major pillar announced during Teads’ Partner Day event on 16th November. Other announcements included advancements in supporting advertisers’ CSR initiatives, results from dentsu’s Attention Economy study and significant updates to Traffic Acquisition products.

Teads Announced The Winners From The First Beauty Lux Awards

Following on from the successful Consumer Healthcare and Beverage Awards, Teads announced the winners from the first Beauty Lux Awards. These awards celebrate campaigns that have been adapted to deliver maximum campaign effectiveness in mobile environments for high-end brands.

Performance Marketing

Performance Marketing Advice from Teads’ Juan Pablo Suarez

Performance marketing has become even more crucial in Latin America due to the rapid acceleration of e-commerce since the pandemic started. We talked to Juan Pablo Suarez, Head of Performance LatAm at Teads to better understand attribution modelling, the use of first party data, pricing and the ascent of third party marketplaces,

Digital Transformation

Teads’ Jonathan Lewis on How COVID-19 is Accelerating Digital Transformation

Global Media platform Teads recently launched  an  online content series centered around the many ways online creativity in the ad industry is evolving and has been accelerated by COVID-19.  Portada interviewed Jonathan Lewis, Global Head of Studio at Teads, to learn about the latest innovations in digital transformation and its implications for cross-divisional team work (e.g. creative and media) and organizational processes.

creativity online

Teads Launches Month of Creativity Online Content Series

Teads, The Global Media Platform, is launching an online content series centered around the many ways online creativity in the ad industry is evolving. Through workshops, insights, fireside chats and case studies, Teads and participants will discuss new creative trends and showcase best practices.