Advertising in Latin American media that originates outside of Latin American is a $200 million niche business. Cable TV is the main media type, followed by print media (newspapers and magazines) and fast growing online media advertising. Portada expects the sector to grow to $320 million by 2012, due to the stability and growth prospects of Latin American economies and the high growth of online media.

(Abstract of “The Panregional Advertising Market: A Profitable Market for Print and Digital Media Companies” To buy the full report call Nicolas Miranda at 1-800-397-5322 or buy it online at /html/topmenu/research-studies.aspx)

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