People change positions, get promoted or move to other companies. Portada is here to tell you about it.
Media 8 – Sergio Barrientos, Joaquin Lira ::: Impaktu – Susan Ayoob ::: Marco Rigon – Mobext ::: Miguel Oscariz – JWT Perú ::: Andrés Wong y Macarena Piñeiro – Basso Brovelli ::: Gabriel Sánchez Catena – Mobile Marketing Association :::
Media 8 has rebranded the agency name to M8. The agency, led by John Santiago, has also strengthened its senior management team adding:
Sergio Barrientos, formerly SVP and Managing Creative Director at Havas Media, as Chief Strategy Officer.
Joaquin Lira, formerly Digital Creative Director at Lopez Negrete, as Chief Creative.
Susan Ayoob is Impaktu’s, the Latin America’s advertising network specializing in digital video, new Business Development Director.In this role, she will direct the expansion and management of the media network throughout Latin America from the company’s headquarters in Mexico City. Ayob previously worked at Alcance Media.
Mobext, Havas mobile unit, has appointed Marco Rigon as global head thus supporting the overall development of mobile marketing strategies for the group clients around the world.Prior to this appointment, Marco spent six years as associate director in Phonevalley, Publicis Group mobile marketing agency. He was also director of business development at Sharp Mobile in Southern Europe, in addition to having served as a consultant for various companies in the mobile environment such as Orange and Vodafone.
JWT Peru has announced the appointment of Miguel Oscariz as CEO, following the departure of Milagros Plaza, after more than 14 years performing that position.
Oscariz is an Economist; with Marketing specialization from the University of Barcelona. He began his career as an account executive of TNS consumer panel. He then served on the advertising companies’ side. First, in a Spanish company acquired by Novartis to launch a new brand in Spain, and then at Danone Group, inside the cookies division.
Basso Brovelli has announced a series of hirings:
Andrew Wong and Macarena Piñeiro join the company as creative editors; Mariano Leale and Mariela Straus as designers, and Victoria Germino and Florencia Bergius as Project Managers. Also, Agustin Castiarena is joining as Programmer.The new staff members will work for accounts that have recently joined the agency and others that will be activated in the coming days.
The Mobile Marketing Association has appointed Gabriel Sanchez Catena as Chairman and Soledad Moll as Manager, who will have the responsibility of developing actions and activities to strengthen the Mobile Marketing industry.With these hirings, the Association seeks to accelerate the transformation and innovation of marketing via the mobile, to inspire, train, test the impact of mobile technology through studies / measurements and protect the mobile marketing industry.