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Unlocking Marketing Innovation - #PortadaNY

Join us for the 13th arriba annual edition of Portada New York where marketing innovators will delve deep into passion point marketing’s most imminent issues. On the agenda on September 12: How brands are evolving their video and mobile marketing toolkit to engage consumers with entertainment and sports content. Major brand and agency decision makers will answer questions including how Multicultural America impacts the job of major marketers? How can voice-based technologies be used to build brand awareness and preference? And much more…

Portada New York will also be the meeting point for Portada’s Council System with the Portada Brand Star, the Agency Star Committee and the Sports Marketing Board holding their second 2019 in-person meetings.

Portada New York offers senior executives from tech, media and marketing firms the opportunity to interact with brand marketers through Portada’s one-on-one meetup offering.

SPEAKERS

AGENDA

8:15 am REGISTRATION OPENS
Breakfast
8:50 am WELCOMING REMARKS
9:10 am INNOVATION SHOWCASE
10:10 am PASSION POINT FOOD:
How a major brand engages multicultural audiences.
10:35 am OMNICHANNEL MARKETING TARGETING LATIN AUDIENCES:
A case study.
11:00 am KEYNOTE INTERVIEW
11:25 am PORTADA MEETUP

#PortadaNY offers senior executives from tech, media and marketing firms the opportunity to interact with brand marketers through Portada’s three-eight minute one-on-one meetup offering.
12:35 pm HOW MULTI-TOUCH ATTRIBUTION IS EMPOWERING VIDEO
The ascent of Multi-touch attribution, and the demise of last-click attribution, gives validation to channels that aren’t looked at from a last -click perspective like video.
1:00 pm PASSION POINT SPORTS
1:35 pm NETWORKING
Snacks and Beverages
2:00 pm ADJOURNMENT

PARTNERS

VENUE

TICKET TYPE (Click: show details+ for more info) PRICE QUANTITY
Full Access Ticket Early Bird Price (until 7/31/2019) show details + $999.00 (USD)  
Entry-Level Ticket Early Bird Price (until 7/31/2019) show details + $749.00 (USD)  

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