According to studies released by Simmons and  AOL Latino’s 2006 Hispanic Cyberstudy, Hispanics interact with new media technologies at a higher rate than non-Hispanics. 
 

Percent of Hispanics that:
 
Use Instant Messaging 
68%
Share photos online  
63%
Read or post blogs
52%
Visit Social Networking Websites
43%
 
 
Hispanics are more like than Non-Hispanics:
 
To visit a social networking website
46%
more likely to view streaming video
95%

To Download music than non-Hispanics.

 

5 X more likely

Source: AOL Latino 2006 Hispanic Cyberstudy, Simmons 
Author

Portada Staff

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