Specialist mobile apps developer Bottle Rocket is acquired by WPP
What? WPP has attained specialist mobile apps developer Bottle Rocket Why it matters: The investment is part of WPP’s strategy to reinforce its capabilities in digital
What? WPP has attained specialist mobile apps developer Bottle Rocket Why it matters: The investment is part of WPP’s strategy to reinforce its capabilities in digital
What?DG has announced its Q3 results. Why it matters:Mobile and Online were the big sectors that showed growth compared to last year. Online & Mobile
What? StartMeApp announced its acquisition of digital advertising trading desk startup AdNubo. Why it matters: With AdNubo, StartMeApp is betting on programmatic buying and desktop RTB trading
What? U.S. antitrust authorities from the Federal Trade Commission have cleared the Omnicom Group and Publicis Groupe merger. Why it matters: This step consolidates the merge
What? Dentsu´s mcgarrybowen and Carat Enterprise have have teamed to win the global Fujitsu creative and media assignment. Why this matters: Fujitsu, is billed as the fourth
Netflix now has more than 40 million subscribers worldwide. Its solid results allow it to pursue expansion into new markets in 2014.
Although it had announced plans to go public in 2014, Outbrain has added US $35 million in its latest fundraising round, bringing overall investment to US $99M, thus staying ahead of the content recommendation business.
French startup Teads, a technology company that provides expert video advertising solutions and inventor of the “outStream” format, announced it has won a US $5.2 million round of Series A investment, led by Partech Ventures and joined by Elaia Partners.
One month after its acquisition of Adap.tv, AOL has topped Google as the property with the most video ads watched.
Telefonica is making a strategic investment in Rhapsody, which will also bundle and resell Rhapsody’s Napster music service and catalog to Telefonica mobile and broadband subscribers.
Vox Media is aiming to raise US $40 million to expand its business.
Netflix is reportedly in talks with several cable TV providers, so as to become a staple in set-top boxes and not just online.
Magazine publishers are addressing the U.S.-based upscale Latinas audience, with English-language, luxury and lifestyle publications.
New multimedia company combines top forces in digital media and entertainment; elevates programming and content delivery to influential demographics.
Foursquare has just announced its advertising platform is now open for businesses of all sizes, all over the world.
Univison teams up with TWC and Bright House to broaden its reach and offer access to content for digital platforms and VOD.
San Francisco-based social network Twitter made public its initial public offering filing with the US Securities Exchange Commission, its stock ticker symbol being TWTR. The filing indicates Twitter hopes to raise up to US $1 billion.
Visa, MasterCard and American Express have proposed a new global standard of “digital tokens” to enhance the security of digital payments and simplify the purchasing experience when shopping on a mobile phone, tablet or personal computer.
Google has acquired Flutter, a San Francisco-based startup that develops gesture-recognition software, enabling Mac and Windows users to control popular apps via webcam.
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