What?DG has announced its Q3 results.
Why it matters:Mobile and Online were the big sectors that showed growth compared to last year.
Online & Mobile
Mobile impressions were up 192%, while revenues are up 86%.
Among DG’s priorities is growing the analytics offering at Peer39, which posted a 36% gain in revenues.
Revenues from TV fell 13.6% to $51.9 million. The decline was attributed to the $2.7 million in political ad spending it garnered during the 2012 presidential and national elections.
As DG concentrates its efforts on North America and the APAC countries, the company is starting to experience some weakness in Latin America, offsetting growth in places like Australia.
According to Neil Nguyen “We did have some sequential declines in Latin America, as clients began to focus more on social and other video channels, which impacted DG’s display business there,”