Changing Places [30-A]
Raul Trujillo, Fernanda Madeira, Richard Ross, Marión Mézáros, Michael Parker, Ana Franco…
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Raul Trujillo, Fernanda Madeira, Richard Ross, Marión Mézáros, Michael Parker, Ana Franco…
Unilever launches “Desafio del Sabor” televised cook-off campaign.
Unilever launches new campaign targeting Hispanics. Hyundai selects Del Rivero Messianu as ad agency. Univision up for bid.
Raul Trujillo, Fernanda Madeira, Richard Ross, Marión Mézáros, Michael Parker, Ana Franco…
Unilever launches “Desafio del Sabor” televised cook-off campaign.
Newspaper ad-sales representation company Metrosuburbia recently gained the representation mandate of New Jersey Spanish-language weekly Nuestra Comunidad.
Batanga.com announced today that it is partnering with Megazines publication SobreRuedas to further develop their online channel, Batanga Auto.
President and CEO Vince Andaloro discusses increase in solo mail.
La Opinión recently began publishing a bilingual version of its “Vida Mejor” section.
Mary Zerafa, Scott Eymer.
Mary Zerafa, Scott Eymer.
Two Spanish brands enter the U.S. imported beer market.
A new suite of marketing tools to help retailers and marketers reach and establish relationships with Hispanic consumers.
The St. Paul, MN, based company publishes titles both in English and in Spanish.
Magazine Publishers of America decided to postpone a Hispanic Magazine Advertising ROI study it had been planning to conduct.
Advertising revenues of the top 25 Hispanic newspapers increased by 2.25% to $316.1 million during the 12 months period ending January 31, 2005.
Hispanic media bet on events to drive revenues. Newspaper websites offer advertisers unique advantages. Vida en el Valle just got bigger. New print ad campaigns.
When you consider the sheer number of Latinos living in the United States, and the fact that people are intrinsically interested in knowing about what is happening where they come from and may have family, what you end up with is a wealth of demand for La
Teen mags reflect multicultural youth market
With an average annual household income of $57,038, San Diego is considered one of the most affluent of all the major Hispanic markets in the U.S.A. And it is definitely growing: Hispanics only comprise one third of the population but account for half of