CHANGING PLACES: Alejandro Solorio, Juan Varela, Ray Warren, Melissa Nelson…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's Career Board!)

descarga (3)Alejandro Solorio has been appointed Hispanic Marketing Director at Comcast based in Philadelphia.Until very recently Solorio worked at Brown Forman, where he led the Multicultural brand strategy for the Jack Daniel’s Family of Brands.Solorio will be a speaker at the 10th Annual Hispanic Advertising and Media Conference on Sept. 15, co-produced by Portada and MediaPost.

 

 

 

 

AAEAAQAAAAAAAAh9AAAAJGQzZjcxM2U0LWE2MWItNDAxZS1iZDViLTExNTQ0ZjU0NmQ3MwJuan Varela is the new managing director of Spain's Diario de Tarragona. Previously Varela worked at impreMedia as Vice President of Content.

 

 

 

 

proxyRay Warren has been appointed president of Telemundo Deportes. Warren will oversee NBCUniversal Telemundo Enterprises' sports business and lead strategy across all platforms and networks. He will be based in Miami. Warren was most recently executive VP and chief revenue officer of NBC Sports Regional Networks.

 

 

 

 

 

 

CrNwgJzWIAEjjXkMelissa Nelson has been promoted to the newly created position of president of Publicis Seattle. She was previously executive VP and managing partner. Prior to Publicis, she was a group account director at Droga5 and also held roles at 72andSunny and Goodby Silverstein & Partners.

 

 

MPP_Blue_Square_2_400x400MPP Global, the creator of the cloud platform for premium media companies seeking to identify, engage and monetize their digital audiences, announced that Jon Strudwick has joined the executive team as chief financial officer. In this role, he will manage the MPP Global accounts team, which includes updating employees on the company’s finances, overseeing all fiscal reporting and risk management activities and advising the company’s board of directors about growth opportunities. He will also assist in developing a uniform business strategy across departments to ensure that KPIs are reached. Strudwick will report to CEO and Co-founder Paul Johnson.

 

 

CrOqa6DWAAAxhBeJeff Jones has been named president of Uber. Prior to this position, he was executive VP and chief marketing officer at retail chain Target, a post he held for two years. Prior to that he was president of ad agency McKinney and also held executive roles at Gap and Coca-Cola.

 

 

 

 

 

 

de8cc4d95842ff0adf1353e1540c428e_400x400WPP’s Maxus Global has appointed Jen Smith, currently head of strategy and planning for Maxus UK, as its first global Creative Director. Smith will be responsible for overseeing all of Maxus Global’s creative output.

 

 

 

 

 

Angela_Navarrete-e1350144472825Angela Navarrete has been named general manager and director of sales for Univision radio stations in El Paso. They include KBNA-FM, KAMA-AM and KQBU-AM. She joined Univision in 2002 and was most recently station manager at three Univision radio stations in Fresno, Calif. 

 

 

 

 

Obtain major insights about passion point marketing (Sports, Multicultural etc). PLUS: Get 1:1 introductions with senior brand and agency executives.


Editorial Staff

Portada Staff

MORE FROM PORTADA

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

The social media landscape is changing at an accelerated pace; artificial intelligence is acquiring a prominent role and companies have to adapt to survive. We talked to Ana Hoyos, area director at Meltwater Latin America, about the recent acquisition of Sysomos and what it means for social media analysis.


Loyalty, Brand Preference and the Economy Segment Traveler  

Loyalty, Brand Preference and the Economy Segment Traveler  

With the tremendous growth of economy segment hotels and low-cost air carriers, hotel and travel companies as well as the airlines, have begun to take notice and adapt to this expanding segment of travelers. To ensure that their brands stand out and become the best choice for these travelers, players in the travel industry are delving deeper into loyalty, personalization and brand preference in the economy travel segment.


Gatorade’s Jill Leccia: “We Promote Sports Within Young Soccer Players and Document Their Amazing Stories”

Gatorade’s Jill Leccia: “We Promote Sports Within Young Soccer Players and Document Their Amazing Stories”

Jill Leccia, Gatorade Sr. Director of PepsiCo Latin America Beverages, talked to Portada about the process of creating a global marketing campaign that's also aware of consumer's individual needs. Today it is more important than ever for brands to connect with consumers at a personal level while keeping local idiosyncrasies in mind but within a global context.