Editora Abril and Publicitas Sign a Sales Agreement
Publicitas Charney/Palacios has already sustained a successful relationship with Editora Abril spanning almost three decades and this renewed exclusive partnership will enhance the sales coverage of their comprehensive media portfolio of Editora Abril.
Pan-regional advertisers with a focus on Brazil, will be able to capitalize on the offerings of the media group in Latin America. Editora Abril publishes seven magazines in Brazil. VEJA, is the third largest weekly news magazine in the world and the largest outside of the United States. Abril Digital provides an online platform to more than 80 sites with over 12 million annual unique visitors.
“We are confident that through the unparalleled leadership position of Editora Abril in Brazil, this exclusive partnership between our companies will bring extensive value to advertisers in the market“ stated Amelie Ferro, CEO of Publicitas Charney/Palacios.
“Based on the proven market expertise and credibility of Publicitas Charney/Palacios in the market, we are very confident that this partnership will enhance the strength and media dynamics of the Brazilian market and the multitude of targed and value driven opportunities across the Editora Abril portfolio“ stated Rogerio Gabriel Comprido, Advertising Director of Editora Abril S.A.
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