Editora Abril and Publicitas Sign a Sales Agreement

September 1st 2010- Editora Abril S/A, has signed an exclusive sales agreement with Publicitas Charney/Palacios in Miami as their official advertising representative in that market. 

Editora Abril and Publicitas Charney/Palacios will work jointly and very closely in the market to offer media agencies and advertisers offers across their magazine portfolio and online portals throughout Brazil. 

Publicitas Charney/Palacios has already sustained a successful relationship with Editora Abril spanning almost three decades and this renewed exclusive partnership will enhance the sales coverage of their comprehensive media portfolio of Editora Abril. 

Pan-regional advertisers with a focus on Brazil, will be able to capitalize on the offerings of the media group in Latin America. Editora Abril publishes seven magazines in Brazil. VEJA, is the third largest weekly news magazine in the world and the largest outside of the United States. Abril Digital provides an online platform to more than 80 sites with over 12 million annual unique visitors. 

“We are confident that through the unparalleled leadership position of Editora Abril in Brazil, this exclusive partnership between our companies will bring extensive value to advertisers in the market“ stated Amelie Ferro, CEO of Publicitas Charney/Palacios. 

“Based on the proven market expertise and credibility of Publicitas Charney/Palacios in the market, we are very confident that this partnership will enhance the strength and media dynamics of the Brazilian market and the multitude of targed and value driven opportunities across the Editora Abril portfolio“ stated Rogerio Gabriel Comprido, Advertising Director of Editora Abril S.A. 


Trackback from your site.

Avatar

Editorial Staff @portada_online

Portada Staff

Leave a comment

MORE FROM PORTADA

Major League Teams Need to Truly Connect with Hispanic Fans

Major League Teams Need to Truly Connect with Hispanic Fans

Any Los Angeles market strategy should have the Hispanic fan at the forefront. For major league teams such as LAFC and the LA Rams, the challenge is to truly connect emotionally with Latinos through shared values.


#PortadaLA 2019 Gathered Experts in Passion-Point Marketing to Discuss Nuances of the Multicultural Consumer and More

#PortadaLA 2019 Gathered Experts in Passion-Point Marketing to Discuss Nuances of the Multicultural Consumer and More

The first Portada event of the year offered a unique opportunity for attendees to network, share knowledge, and learn about new ways to target the multicultural American consumer. Join us next at Portada's Data & Content Marketing Forum in NYC on April 3.