Impresiones Aéreas Announces Acquisition of Mexico Desconocido

Mexican publisher Grupo Editorial Impresiones Aéreas, one of Mexico's leading magazine publishers, announced its purchase of travel magazine Mexico Desconocido, as well as the tourist guide Cómo y Dónde. The acquisition brings the number of publications in its portfolio to 16.

The publisher will also be producing the magazine and tourist guide's websites in Spanish and English. Mexico Desconocido's website is part of the Terra network.

Sources at Impresiones Aéreas tell Portada® that Mexico Desconocido (total circ. 70,000, U.S. Hispanic circulation 10,000) will strengthen its position in the U.S. Hispanic market by increasing the number of its employees in its Miami office. Impresiones Aéreas will also increase the amount of English-language content on the website www.mexicodesconocido.com.


Trackback from your site.

Editorial Staff

Portada Staff

MORE FROM PORTADA

Why More Brands are Investing in MLS Jersey Sponsorships

Why More Brands are Investing in MLS Jersey Sponsorships

More brands like AmFam, Valspar, Target, Etihad Airways, Acura, and Bimbo decide to be on the MLS team’s jerseys, and sponsorships will keep growing.


SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

Each fall, the USHCC hosts the country’s largest gathering of Hispanic business leaders: The USHCC National Convention. The Convention is held every year in a city that embodies the American entrepreneurial spirit and supports a thriving small business community.


How Facebook is Cornering the Video Ad Market, also in Mexico

How Facebook is Cornering the Video Ad Market, also in Mexico

With more than 2 billion active users worldwide, and 80 million monthly active users in Mexico alone, the social media giant is boosting revenue at a faster pace than expected. An important part  of Facebook's efforts and investments are going into the creation of a major video advertising platform.