September 11, 2006

Changing Places

Jorge Mercado{Terra}, Nancy Hernandez{Diario La Estrella}, Adriana Eiriz{Electronic Retailing Association}, Jana Goodell{AIM) Read more

Macy’s Launches Omni-platform Campaign


Largest-ever national campaign to celebrate the brand’s re-launch. In 2005, Macys was the largest retail advertiser in Hispanic print media, according to Portada Ad-Tracking.