Changing Places [39-A]

Wal Mart's Vice President of Corporate Affairs, Robert S. McAdam, will be joining the NAHP's Hispanic Media Corporate Council to add his voice regarding Hispanic consumer trends and media. The purpose of the council will be to foster debate over how to better serve and capitalize upon the USA's growing Hispanic consumer base.

Richard Pérez-Feria, Managing Editor of People en español, is leaving the magazine to pursue some film and television projects on the West Coast.

Roberto Ruvalcaba will take over as Director of Subscriptions for Editorial Televisa's Zona Norte. Ruvalcaba will be responsible for growing the number of paid subscribers for all of Editorial Televisa magazines in the U.S.A., including Tu Dinero, and TVyNovelas.

Diego Naranjo has joined Latin3, the Hispanic interactive agency, as Director of Marketing and Strategic Services. He will be in charge of strategic planning for integrated initiatives and online marketing for the U.S. accounts.


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