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Shaffia SanchezAs EVP, Managing Director, World Markets, MAGNAGLOBAL, Shaffia is leading MAGNAGLOBAL’s investment strategy and media performance across key regions globally.

Shaffia’s expertise and unique insider’s understanding of the challenges clients face today represents a valuable asset to MAGNABLOBAL and the IPG Mediabrands family of agencies.

In addition to investment strategy in World Markets, Shaffia is also charged with delivering consistent, competitive performance with media partners, as well as working closely with MAGNAGLOBAL’s Intelligence division to maximize efficiencies and ensure IPG Mediabrands’ clients are accessing powerful insights and intelligence analysis to drive strategic investment for their brands.

Learn more about crucial strategies from advertising and media luminaries targeting Latin American and Hispanic audiences. Book now for our Latam Advertising and Media Summit, a required event for any marketing professional.



Portada Staff

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