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Shaffia Sanchez, EVP Managing Director, World Markets, MAGNA GLOBAL

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Shaffia SanchezAs EVP, Managing Director, World Markets, MAGNAGLOBAL, Shaffia is leading MAGNAGLOBAL’s investment strategy and media performance across key regions globally.

Shaffia’s expertise and unique insider’s understanding of the challenges clients face today represents a valuable asset to MAGNABLOBAL and the IPG Mediabrands family of agencies.

In addition to investment strategy in World Markets, Shaffia is also charged with delivering consistent, competitive performance with media partners, as well as working closely with MAGNAGLOBAL’s Intelligence division to maximize efficiencies and ensure IPG Mediabrands’ clients are accessing powerful insights and intelligence analysis to drive strategic investment for their brands.

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Portada’s mission is to help business and marketing professionals understand and reach consumers in the U.S. and Latin America. Our team members are based in New York City, Los Angeles, Miami, Mexico City, and Buenos Aires, Argentina. Credibility is our biggest asset: The Portada team is passionate about producing high-quality, independent content that helps drive forward Business and Marketing throughout the Americas.

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