Lucio Grimaldi, VP Latin America, Publicitas

Lucio GrimaldiLucio Grimaldi is the Vice-President for Latin America and US Hispanic at Publicitas, the largest media representation firm in the world. In his current position, Lucio oversees all sales, media relations and business development for the region and the US Hispanic market.

Lucio’s past work experience includes US, international and multicultural positions in integrated advertising sales/management, brand strategic marketing and business development working for leading global publishers and brands as Cosmopolitan, Esquire, Harper’s Bazaar, Men’s Health, Vanidades, Women’s Health and Runner’s World. Lucio is fluent in English, Spanish and Italian and also speaks basic Portuguese and Russian.