OMD Worldwide CEO, Florian Adamski, who was appointed last September, has named new leaders of Europe and Latin America.
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OMD Worldwide CEO, Florian Adamski, who was appointed last September, has named new leaders of Europe and Latin America.
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Amerant Bank celebrated the grand opening of its newest branch in the heart of Downtown Miami, marking another significant step in its expansion across South Florida.
A review of recent brand initiatives.
Hispanic Marketing: Buchanan’s current #ComoLoDigas marketing campaign exemplifies creativity in Hispanic marketing in 2024 and beyond. The Hispanic population is very heterogeneous, so how can all U.S. Hispanics be engaged via just one campaign? Linda Lagos Morales, Director of Buchanan’s Whisky*, tells us how.
The growth of the beautiful game in the U.S. offers marketers a once-in-a-lifetime opportunity to use their creative skills and make a substantial impact on the often saturated and over-commoditized U.S. marketing industry.