Manchester City has released an interactive online game called “Football Striker,” available exclusively through Facebook Messenger.Many games have grown in popularity as the use of Facebook Messenger increases, leading to Manchester City deciding to enter the arena.
David Beckham’s ownership group has welcomed three new investors into his mission to have an MLS team in Miami.The recent change up of Beckham’s investors might be what he needs to finally get his Miami team to be a reality.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Arcos Dorados Holdings Inc. has signed an exclusive contract with soccer star Neymar Jr. to support its 2018 FIFA World Cup Russia™ marketing and brand campaigns beginning in January 2018.Neymar Jr.’s exclusive contract with Arcos Dorados’ Brazilian operation further strengthens McDonald’s brand market leadership in the country.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
Adsmovil, in conjunction with the Mobile Marketing Association (MMA) LATAM, has published the e-book “Brand Safety and Mobile”.
Growth Catalyst Partners and PSP Capital have acquired a majority stake in Beachfront Media, a mobile video monetization company. No financial terms were disclosed.
The Chelsea Premier League Football Club from England aims to promote soccer in the United States ; The Club breaks ground on a brand-new, multi-million dollar covered outdoor soccer facility for the youth players of Harlem.
Latin American media owners’ net advertising revenues (NAR) to grow by +9.3% in 2018, to US$26.3 billion, following a +7.3% growth in 2017, thanks economic recovery becomes more robust in the region according to MAGNA.
Latin American technology investment firm Mountain Nazca, owner of Groupon Latam, announced its acquisition of Peixe Urbano, Brazil’s leading e-commerce player.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
HC2 Holdings, Inc. subsidiary HC2 Network Inc. has acquired Spanish-language broadcast network Azteca America.The deal includes licensing agreement with TV Azteca for Spanish-Language TV programming; Acquisition of Television Stations from Northstar Media will expand HC2’s Broadcasting Network to 113 operating stations in over 80 U.S. markets.
IPG Mediabrands’ Initiative has been awarded The LEGO Group global media duties following a pitch process. Publicis Groupe’s Starcom was the U.S. incumbent since 2004.
Ford & WPP’s global partnership is being reviewed and may be extended for 2018. However, a final decision have not been made yet.Ford is WPP’s biggest global client for both creative and media services. In February, WPP acquired US hispanic shop Zubi Advertising to handle Ford multicultural account.
Spanish bank Santander will not renew its Formula One sponsorship of Ferrari from next season.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
