Portada introduces a new selection of “breaking ads” tracked through MexicoWebMonitor™ by Media Economics Group active between 2 and 8 July.
This week in Breaking Ads Mexico we present the digital campaigns from Universal Pictures, Garnier, Nissan and Renault.
Universal Pictures
Advertiser (Parent Company): NBCUniversal, Inc.
Campaign: “Universal Pictures “Salvajes” Movie”
First date captured: 07/07/2012
Language: Spanish
Description: Oliver Stone “Savages” (“Salvajes”) movie based on the novel of the same name by Don Winslow.
Site (s): Diario.com.mx
Renault
Advertiser (Parent Company): Renault
Campaign: “Renault Fluence”
First date captured: 07/06/2012
Language: Spanish
Description: Sale event for Renault Fluence (MX $199,900 or 24 months no interest). Landing page is ConfiaenMaya.com.
Site (s): ElEconomista.com.mx
Garnier Nutrisse
Advertiser (Parent Company): L’Oreal Group
Campaign: “Garnier Nutrisse “El Color de las Mexicanas” Contest”
First date captured: 07/03/2012
Language: Spanish
Description: Register at “ElColorDeLasMexicanas.com” by entering favorite hair color and why. 10 winners will be chosen by Silvia Navarro (actress and Garnier model) and will be awarded a new wardrobe valued at MX $5,000.
Site (s): MetroFlog.com (from Mexico), Starmedia Mexico
Nissan
Advertiser (Parent Company): Nissan Motor Company Ltd.
Campaign: “Nissan X-Trail”
Fecha de publicación: 07/03/2012
Language: Spanish
Description: New Nissan X-Trail SUV
Site (s): TMilenio.com (Mexico), Musica.com (from Mexico), Record.com.mx
Source:Media Economics Group, MexicoWebMonitor™
© 2012 Media Economics Group
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