Venezuela Tourism has selected Euronews to broadcast four 30 second ads to encourage Europeans to visit the country.
Alongside the TV ads Euronews’ online news portal will adopt a new look as part of the drive to promote the Latin American destination.
The campaign aims to attract high-end travellers from France, Germany, Italy, Spain, Russia, the Netherlands, Sweden and UK. The campaign will be broadcast in all 11 language versions Euronews offers across its website and other media platforms involving smartphones, tablets and connected television until the end of October 2011.
