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A new selection of “Breaking Ads Mexico” as tracked by MexicoWebMonitor™, a service of Media Economics Group. The campaigns were active between october 22 and november 4 of 2012. Below digital campaigns from MSC Cruceros, Bran Frut, Bratzillaz and Telcel.
MSC Cruceros
Campaign: MSC Cruceros
Languaje: Spanish
Description: MSC Cruceros specializes in cruises to the Mediterranean, South Africa, and Brasil. Campaign advertises 50 USD on-board credit per passenger offer.
Site: ElEconomista.com.mx
Bran Frut
Campaign: Grupo Bimbo “Bran Frut”
Language: Spanish
Description: Grupo Bimbo “barras de trigo”. Ads highlight strawberry filled bars and link to “Bran Frut” Facebook page (Facebook.com/BarrasBimbo).
Site: EnFemenino.com, Starmedia Mexico
Bratzillaz
Campaign: Handell Mexico “Bratzillaz”
Language: Spanish
Description: Bratzillaz fashion dolls (spin-off of “Bratz” dolls) are witches with special powers that make each character unique. Distributed by Handell in Mexico.
Site: EsMas.com
Telcel “Gana un Mini Cooper”
Campaign: Telcel “Gana un Mini Cooper” Promoción/MedioTiempo.com
Language: Spanish
Description: Telcel sponsored contest “Gana un Mini Cooper”. Enter contest by sending or responding to SMS messages via cell phone. Campaign micro site hosted by MedioTiempo.com and ads running on Grupo Expansion sites in Mexico.
Site: Chilango.com, MedioTiempo.com (México), Quien.com
Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.
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