CHANGING PLACES LATAM: Catherine Higgins, Jaime Echavarría López, Valeria Fernández Naya…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's Career Board!)

 

Radisson Hotel Group has appointed Catherine Higgins as marketing VP for America. Previously, she was CMO and CCO at Anchor Bank since may 2014.

 

 

 

 

 

 

Jaime Echavarría López has been named president by Ramo. The executive comes from companies like John Restrepo, Bimbo, Proexport, Softland and Microsoft.

 

 

 

 

 

Valeria Fernández Naya has been promoted to marketing and communications manager by Penguin Random House. Valeria joined the company in 2010 and four years later she was named marketing manager.

 

 

 

 

 

Borja Cameron has been appointed as marketing director for Iberia by Electrolux. Prior to this, Cameron was marketing director at Samsung Electronics.

 

 

 

 

 


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA


Nobox Chief Creative Officer Marcus Kawamura Drives Brands’ Consumer Engagement With Big Ideas

Nobox Chief Creative Officer Marcus Kawamura Drives Brands’ Consumer Engagement With Big Ideas

Miami-based agency Nobox has tapped Marcus Kawamura as Chief Creative Officer to drive brands’ engagement with consumers by generating big ideas and delivering them on multiple platforms. Rapidly shifting technology requires brands to speak with consumers on multiple platforms, but Kawamura says engaging consumers requires deep brand understanding, big ideas, and the ability to entertain and react quickly to opportunities.


Exclusive Interview: Raja Rajamannar, CMO, on Mastercard’s Recent League of Legends Sponsorship

Exclusive Interview: Raja Rajamannar, CMO, on Mastercard’s Recent League of Legends Sponsorship

We talked to Raja Rajamannar, Chief Marketing & Communications Officer at Mastercard, about the bran’s recent multi-year partnership with Riot Games, to become the first global sponsor for League of Legends esports.