CHANGING PLACES LATAM: Renato Zanoni, Ignácio Gantes, Ricardo Barbosa…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

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Renato Zanoni has been named head of regional marketing at Ferrero Brazil, leaving his position as head of Kinder marketing, AdLatina has reported.




Omnicom Media Group LATAM has presented Adylic, a unit aimed to optimizing creative campaigns, improving perception and boosting content performance. Ignácio Gantes will be the head of Adylic LATAM, reporting to regional director of Omnicom Group, Alan Gringas.





Former Samsung CMO Ricardo Barbosa has become Vice President of digital strategy at IBM LATAM, reported AdLatina.



Francisco Carvajal has been promoted at Kantar Ibope Media in Peru. He will continue his work as head of Kantar Ibope Media Ecuador, a position he has held since 2014. His main goal is consolidating multiplatform measurement in both countries. He has worked for Kantar since 2005.



IBM Mexico has promoted Eduardo Gutierrez from sales Vice President to President and General manager.










Rodrigo Centeno, previously in charge of marketing communications and demand planning, has been appointed as Latin America head of operations for Nissan Motor Corporation. He will work at the Nissan headquarters in Japan as LATAM representative, making sure all regional activities align with the brand’s guidelines. Raúl Salgado has joined Argentinian company Acindar as head of marketing and digitalization at their SMEs unit. He had previously worked for Getronics as head of areas such as digital, consumer experience, and marketing technology.






Rafael Torres has stepped down as head of digital negotiation at Havas Media Spain. This is the third change the company has made in order to recover from the economic crisis that has affected it worldwide. Further restructuration moves are expected for January.







Aitor Martín Folgueras has left the position of head of accounts at Carat in order to join MediaCom Spain as head of customer service. He will manage accounts such as Arias and Playstation.








Group of media agencies IPG Mediabrands has added Carol Martínez as trading director in Barcelona. She will be in charge of multimedia negotiations at Magna Global Spain.





Metro International Mexico has appointed Rafael Martínez Gallardo as chief marketing, sales and data officer. He will lead all marketing, sales and data activity.




Celeste Martorana @celesmartorana

Celeste joined Portada’s team in 2014. Since then, she has been working as an editor for Portada’s English-language website and compiling information for Portada’s Databases.


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