Toyota Targets Hispanics in Spanish Ad Featuring Diego Luna
One-third of Toyota’s Corolla buyers are Hispanic, and the company expects this number to grow by targetting young Latino’s via emotional connections and a multi-channel strategy.
Author Archive
Celeste Martorana @celesmartorana
Celeste joined Portada’s team in 2014. Since then, she has been working as an editor for Portada’s English-language website and compiling information for Portada’s Databases.
SALES LEADS: Sol Chelada, Cubavera®, Energizer…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS: TurboTax, Urban Skin Rx, Café Bustelo®…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Avon, Rappi, Emirates…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Wells Fargo, UPS, Cadillac…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Coca-Cola Brazil, Chevron, Air France-KLM…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
CHANGING PLACES LATAM: Mariano Defelipe, Ezequiel Fonseca Zas, Lucas Arechaga…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
SALES LEADS: Petco, Avocados From Mexico, Chevron…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Pepsi, Santander Chile, LATAM Airlines…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Sprint, State Farm®, Toyota, Novamex…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: LATAM Airlines, W Hotels Worldwide, Bodega Luigi Bosca…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Newell Brands, Arby’s, Hennessy…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Cholula, Gol Linhas Aéreas, Karisma Hotels & Resorts…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Walker & Company Brands, Fiat Chrysler Automobiles, Benjamin Moore…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Avon, Viva Air, Volkswagen…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Toyota, Avon, Hoy Health LLC…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: LATAM airlines, Hilton, Univar Inc. …
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: U.S. Army, Dunkin’, Revlon…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
SALES LEADS LATAM: Tony Roma’s®, Sol, Walmart…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
SALES LEADS: Heineken USA, Curacao, Mahou San Miguel…
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
