CHANGING PLACES LATAM: Gary Bleasdale, Sebastián Terzi, Publicis Brazil…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's Career Board!)

Headway has appointed Gary Bleasdale Ad Operations Manager Latam, with the goal of further strengthening Headway's position with agencies and advertisers in Latin America. In 2016, he was chosen to open and develop Amnet Argentina, a local trading desk part of Dentsu Aegis Network.




Ignis Media Agency announced the appointment of Sebastián Terzi as integrated media strategy director. He will be responsible for coordinating planning, buying and negotiation services for digital and offline media and will report directly to Matías Domínguez, executive vice president of Ignis. Terzi has been working at the agency since 2007.





Publicis Brazil announced three new appointments to the agency's leadership team. Account Director Marcelo Trivilato, Media Director Vitor Manzi and Planning Director Gustavo Leite will respectively report to the Account Director Luiz Tosi, to Media Core Director Viviana Maurman (and Area VP Miriam Shirley,) and Planning VP Eduardo Lorenzi.
Trivilato comes from DM9DDB and has served clients such as Banco Itaú, Ambev, BRF, Twitter and Mercedes-Benz.

Leite, former J. Walter Thompson, has worked for agencies such as Fischer, Ogilvy and DM9, working with brands like Vivo, Nestle, Heineken, Shell, Ford, Honda, J & J, Walmart and KitKat.

Manzi, former DM9, has worked for Fischer and Almap BBDO, serving clients such as Caixa Econômica Federal, Elma Chips, Pepsi, H2OH !, Intel, J & J and Itaú.

As of July, AGEA is making effective a series of new appointments:

Ignacio Giménez Zapiola will take over the position of Business Manager. The executive joined the company in 2013.

Javier Kraviez, will become the new Relationship Manager. Javier joined AGEA in 2000.

Maria Eugenia Amadasi will lead the Marketing Management department. Since the end of 2015, she has been collaborating as a consultant in AGEA.

André Paes de Barros is the new chief revenue officer of J. Walter Thompson Brazil. Previously, he served as president of Ampfy.






Jim Daily, Teads’ president of U.S. and Canada, has been promoted to global president. Daily has been at Teads since 2013, leading the North American Teads team.






Tahnee Farfán has been appointed Director of Strategic Planning at MullenLowe Delta, where she will be responsible for accounts such as Diners Club Ecuador, Discover, Visa Titanium, Banco Pichincha, Vespa, Indurama, among others.




Volkswagen Argentina’s unit will appoint two new managers: Cristián García Sarubbi will be named General Manager and Martín "Pepe" Sorrondegui will be appointed Sales Manager.



García Sarubbi has been working for the company since 2000.He will report to Sales & Marketing VP Hernán Vázquez. Pedro Martínez Díaz will replace Sarubbi.






Martín “Pepe” Sorrondegui will be effective July 1st. Sorrondegui joined the Company in 1999.








Kimberly-Clark has named Ignacio Seoane as the new Sales Director in Argentina. The executive will report directly to Federico Bluthgen, Country Manager Argentina. Ignacio joined the company 18 years ago.





Juan Pablo Jurado is the new CEO of WUNDERMAN LATIN AMERICA, a role from which he will lead the agency’s operations in Argentina, Mexico, Peru, Chile, Brazil, Uruguay and Colombia.


Get ready for #Portada17 on Sept. 14 in New York City! The Hispanic Sports Marketing Forum on September 13, and the 11th Annual Hispanic Advertising and Media Conference on September 14 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.



Celeste Martorana @celesmartorana

Celeste joined Portada’s team in 2013. Since then, she has been working as an editor for Portada’s English-language website and compiling information for Portada’s Databases. She currently leaves in Buenos Aires, Argentina.


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