Changing Places LatAm: Francisco Garcia, Osvaldo Tirse, Pierluigi Gazzolo, Juan Isaza…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Francisco Garcia- MediaMath ::: Osvaldo Tirse-  ESPN  :::  Pierluigi Gazzolo - Viacom ::: Juan Isaza ::: Publicis Worldwide (PWW)- Hugo Rodrigues ::: Diego Tuya- Darío Rial-Mercado McCann :::

descargaFrancisco Garcia has been appointed Manager, Platform Solutions- Latin America at MediaMath. Garcia previously worked as Digital Media Director: LAtAm & US Hispanic at Publicitas.

 

descarga (1)Osvaldo Tirse was recently appointed Sr. Manager, Multimedia International Ad Sales at ESPN in Miami. Tirse's prior position was in Advertising Sales at Rovio Entertainment.

 

unnamedViacom International Media Networks has appointed Pierluigi Gazzolo as President of its Americas division, giving him responsibility for its operations across Latin America, Canada and the US Hispanic market (Tr3s). In addition to his role as Chief Operating Officer (COO) of VIMN, Gazzolo will move from New York to Miami to take up the Americas role on a dedicated basis reporting to VIMN President and CEO, Bob Bakish.In his new role, Gazzolo will provide leadership for one of VIMN’s most important business divisions, spanning operations in markets across the Americas division including Argentina, Brazil, Colombia, Mexico, Canada and US Hispanic (Tr3s). He will oversee the ongoing expansion of VIMN’s portfolio of TV channels, including the Paramount Channel launch in the region. In addition, Gazzolo will retain his role as the Nickelodeon brand lead for all markets outside of the U.S.Prior to this new Americas’ role, Gazzolo served as VIMN’s Chief Operating Officer since January 2011. Previously, Gazzolo was COO of MTV Networks International (MTVNI).Gazzolo holds a bachelor’s degree in Communications from Florida International University, where he was honored as Alumni of the Year in 2011.

 

juan-isaza-Juan Isaza was appointed as head of strategic planning Latin America at DDB after two years of serving as Director of Social Media Lab of the firm. The executive has led the strategic planning department of DDB in countries like Colombia and Mexico.

rodrigues-Publicis Worldwide (PWW) has announced the appointment of Hugo Rodrigues as chairman of Publicis Brazil and Salles Chemistri. He will report directly to Paul Giovanni, chairman of PWW in Brazil.

 

diego tuya y darío rial-Diego Tuya and Darío Rial  were appointed Creative Directors at Mercado McCann.


Editorial Staff

Portada Staff

MORE FROM PORTADA

North American World Cup Bid Moving Closer For 2026

North American World Cup Bid Moving Closer For 2026

FIFA has reviewed (markedly different) bids from Morocco and North America for the 2026 World Cup. Initial signs point towards the United 2026 bid, and as that gains traction, marketers can plan for increased interest here.


MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

In what some are calling the fourth industrial revolution, new technologies like AI and VR are expected to dominate the marketing space. Marketers like Bravo and Fernandez agree that companies need to evolve to survive. We talked to Nestlé's Margie Bravo and NFL's Marissa Fernandez about what's next in marketing and how to prepare for what the future brings.


Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

The social media landscape is changing at an accelerated pace; artificial intelligence is acquiring a prominent role and companies have to adapt to survive. We talked to Ana Hoyos, area director at Meltwater Latin America, about the recent acquisition of Sysomos and what it means for social media analysis.