Neustar acquires Colombian firm .CO Internet for US$109 million

What: Neustar, Inc. (NSR), has   acquired .CO Internet S.A.S. and certain associated assets for US $109 million .
Why it matters:
 .CO Internet, as a wholly-owned subsidiary of Neustar, will continue to manage the .co domain extensions from its headquarters in Bogotá, Colombia.

co-Neustar, Inc. (NSR), a provider of real-time information and analytics, has closed up a definitive agreement to acquire .CO Internet S.A.S. , to operate .CO — formerly a domain extension specific to Colombia —and certain associated assets for US $109 million . CO Internet is an operator of the worldwide registry for Internet addresses and the highest domain assigned to Colombia.

.CO Internet was founded in 2009 by Colombian entrepreneur Juan Diego Calle. Since its global launch in 2010, names under management for .co have grown to more than 1.6 million in over 200 countries and territories worldwide. Neustar and .CO Internet have been partners since 2010, as Neustar, Inc. provides registry services and infrastructure support for .co extensions. The acquisition of .CO Internet expands Neustar's registry services, which maintains the .biz and .us domains and has been selected to provide services for up to 350 new domain extensions .

During 2013, Neustar recorded US $4 million in revenue for its role as the back-end provider for .CO Internet, which will be eliminated upon consolidation. In addition, results for the first quarter of 2014 will include pursuit costs associated with this transaction.

The acquisition is subject to standard closing conditions and is expected to close within one month.

Following the acquisition, .CO Internet, as a wholly-owned subsidiary of Neustar, will continue to manage the .co domain extensions from its headquarters in Bogotá, Colombia.

´By combining .CO Internets innovative domain marketing capabilities with Neustars distribution network and technical resources, we will be able to broaden our registry services and the .co brand worldwide, while creating shareholder value,´´ said Lisa Hook, president and CEO of Neustar.

 Source: Neustar, Inc.


Editorial Staff

Portada Staff

MORE FROM PORTADA

North American World Cup Bid Moving Closer For 2026

North American World Cup Bid Moving Closer For 2026

FIFA has reviewed (markedly different) bids from Morocco and North America for the 2026 World Cup. Initial signs point towards the United 2026 bid, and as that gains traction, marketers can plan for increased interest here.


MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

In what some are calling the fourth industrial revolution, new technologies like AI and VR are expected to dominate the marketing space. Marketers like Bravo and Fernandez agree that companies need to evolve to survive. We talked to Nestlé's Margie Bravo and NFL's Marissa Fernandez about what's next in marketing and how to prepare for what the future brings.


Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

The social media landscape is changing at an accelerated pace; artificial intelligence is acquiring a prominent role and companies have to adapt to survive. We talked to Ana Hoyos, area director at Meltwater Latin America, about the recent acquisition of Sysomos and what it means for social media analysis.