What? Arbol Publishing, an Hispanic publishing company in the US, recently opened an office in Miami. Why it matters: The California-based company caters to the United State’s middle and upper class Hispanic market, reaching over 2 million consumers monthly, according to the company.
The new office, which is located at 1221 Brickell Avenue, will target major cities located in the Midwest as well as on the East Coast.
Arbol publishes four magazines: Automundo, Que Pasa Vegas, Transporte Latino, and Estilo Hogar. Although each targets a different market, they are all published and distributed monthly throughout the US.