Archive for 06/24/2013

Walmart acquires predictive Intelligence startup Inkiru

Walmart has acquired  predictive intelligence startup Inkiru. The startup will be joining Silicon Valley innovation lab @WalmartLabs to accelerate the company´s retail analytics capabilities. Financial terms of the deal were not disclosed. Inkiru’s platform is an active learning system that combines predictive intelligence, data analytics and a decision engine to influence and determine customer interactions. Walmart Labs said Inkiru’s […]


Facebook Introduces Video on Instagram

Facebook has introduced Video on Instagram, offering users “another way to share their stories”, according to Instagram Blog. Kevin Systrom, Instagram co-founder, said the video is designed around three core principles: Simplicity, Beauty and Community. “We need to do to video what we did to photos.”, said Systrom. When users go to take a photo […]


Walmart acquires predictive Intelligence startup Inkiru

Walmart has acquired predictive intelligence startup Inkiru. The startup will be joining Silicon Valley innovation lab @WalmartLabs to accelerate the company´s retail analytics capabilities. Financial terms of the deal were not disclosed. Inkiru’s platform is an active learning system that combines predictive intelligence, data analytics and a decision engine to influence and determine customer interactions. […]


Breaking Ads México: Sony Play Station 3, Purina and Marriott Hotels & Resorts ::: Premium Content :::

Breaking Ads Mexico, presented by Portada and Media Economics Group, today analyzes a selection of Mexican digital campaigns active in  June. The advertising campaigns were tracked through Media Economics Group´s MexicoWebMonitor™. Below are digital campaigns from Sony Play Station, Purina and Marriott Hotels & Resorts. Sony Play Station 3 Advertiser: Sony Corporation Campaign: “The Last of Us” Language: […]


Facebook Introduces Video on Instagram

Facebook has introduced Video on Instagram, offering users “another way to share their stories”, according to Instagram Blog. Kevin Systrom, Instagram co-founder, said the video is designed around three core principles: Simplicity, Beauty and Community. “We need to do to video what we did to photos.”, said Systrom. When users go to take a photo […]


Sales Leads: Domino’s , Vodafone-McLaren-Mercedes, Honda, Cars.com, Motorola

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now. Domino’s Pizza Domino’s launched an unprecedented Spanish-language campaign highlighting the story of Domino’s franchisee Reece Arroyave He began with handing out flyers, taking calls and making pizzas – and […]


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Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.