Having grown in popularity as a platform to carry out social media marketing campaigns, LinkedIn has unveiled its first office in Brazil, Sao Paulo, Latin America.
The São Paulo office will serve as regional headquarters to nearly 14m LinkedIn members across Latin America, providing support for growth and development in the region.
LinkedIn has appointed Osvaldo Barbosa de Oliveira as country manager of LinkedIn Brazil. He will lead efforts to increase awareness and adoption of LinkedIn in Brazil, with a focus on sales, marketing, user engagement, strategic partnerships and general operations.
“This is a great first step in the expansion of our presence in Latin America, as I’m looking forward to helping Brazilian professionals become more productive and successful on LinkedIn.”, said Oliveira to Siliconrepublic.
Since the launch of a Portuguese-language version of LinkedIn in April 2010, the network's membership in Brazil has increased six-fold to more than 6m professionals.