Omni Direct Forges Alliance with Creative Director Fausto Sanchez

Omni Direct, Inc., a full service U.S. Hispanic direct response (DR) marketing company, today announced its strategic alliance with FHS and its Creative Director, Fausto Sanchez, who will help lead the charge of the company’s creative efforts.

Omni Direct’s alliance with Mr. Sanchez will allow him to focus on developing innovative creative products and helping to lead the company’s creative efforts for its client base. In his role at Omni Direct, Mr. Sanchez will also be responsible for focusing on the company’s creative output and applying his substantial US Hispanic marketing expertise to Omni Direct’s multi-channel campaigns. 


Trackback from your site.

MORE FROM PORTADA


The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.


Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.