New Lists Targeting Latin Consumers

  • Casa de Maria : Spanish-Speaking Catalog Buyers

Casa De Maria offers its customers a complete line of health and beauty products throughout the full color pages of its catalog. A Casa de Maria catalog is written 100% in Spanish. Reach an authentic Spanish-speaking audience who are Direct Mail Sold Catalog Buyers. (Estee Marketing Group).


  • VIVA Energetic Hispanic Shoppers

Young adult Hispanic consumers that have been responsive to offers such as electronics, catalogs, credit cards, auto and communications. (222,255 universe/ Amerilist)


  • Hispanic Business Owners

This file contains Businesses that have been identified as Hispanic owned through a combination of software programs. Suggested users for this list are business credit cards, catalogs, financial services, insurance companies and publishers (JF Direct Marketing Inc.)


  • Hispanic Members from North American Affinity Club

This file contains Hispanic members of the Handyman Club of America, National Home Gardening Club, National Health & Wellness Club, North American Hunting Club, Cooking  Club of America, North American Fishing Club, Creative Home Arts Club, This History Channel Club, PGA tour Partners Club, National Street Machine Club and Motorcycle Riders Club of America. These prospects have spent an average of $24 on a membership (120,935 universe, Chilcutt Direct Marketing).


  • Salesian Missions

July donors are now available. Get those monthly hotline orders in now.
Salesian Missions donors are 100% Direct Mail generated. They have responded to appeals written in either English or Spanish. (95,845 July Direct Mail Sold donors, Estee Marketing Group).

Trackback from your site.


Editorial Staff @portada_online

Portada Staff

Leave a comment


Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.