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Close to 400 readers have casted their votes for winner of the “Viajero Inteligente” Award. The winner will get a free plane ticket to Mexico and will be announced at Trivago‘s exclusive travel content happy hour for journalists and influencers during PortadaLat on June 7 in Miami.

“Viajero Inteligente” Business Traveler Award 

The nominees explained why and how traveling to Latin America has substantially helped them to get new ideas/perspectives to grow personally and in business.

WINNER GETS A PLANE TRIP TO MEXICO!

Total votes cast: 388

Nominees are:

  • Las Travel Blogueras, Travel Influencers and Globe Trotters
  • Sandra Cires Art, YouTube Influencer
  • Traveling with Gaby, Online Influencer
  • Myriam Marquez, Executive Editor El Nuevo Herald
  • Ignacio Cassinelli, Social Media Maven and Soccer Expert
  • Yined Ramirez, Journalist and Blogger
  • Layla Caballero, Media Executive
  • Ian Mader, Associated Press News EditorThe most voted candidate, the winner, will be announced during the travel content happy  hour presented by Trivago on day 1 (June 7) of PortadaLat in Miami’s Hyatt Regency Hotel.

Find out who have been voted finalists for our other PortadaLat award categories HERE!

PortadaLat has announced the 2017 Video Awards nominees. Voting is open through May 19 to determine the winners of two categories: Top Latin Online Video Campaign and Top Video Creator. Below are the 13 shortlisted nominees. Peer-to-Peer recognition is a foundation of the PortadaLat Awards and it’s up to you to vote which candidates win. Check out the nominees and vote for your favorite now!

Don’t forget to register to join top marketing leaders and game changers in Miami, June 7-8 for the ninth annual #PortadaLat Conference. Learn more about Portada’s new ticket options and full agenda.

Top Latin Online Video Campaign

Advertising agencies and clients (brands) that have created, planned and executed Online Video Marketing .Campaigns in the U.S. Market and Latin America over the last 12 months. The campaign achieved high ROI for advertisers. In addition, the campaign distinguished itself by a high degree of creativity and originality.

17th Annual Latin GRAMMY Awards Social Media Celebration

17th Annual Latin GRAMMY Awards Social Media Celebration360 Social Media Celebration 17th Annual Latin GRAMMY Awards
http://latingram.my/360-social-media-celebration-2016

Link to Campaign/Brand.

 

Live Social/Global Mind

Unboxing 2008/Global MindWe needed to generate buzz around the Peugeot 308S GTi before the launching campaign.
The car was going to be introduced at a press event in Buenos Aires so we had to come up with an idea disruptive enough to get our fans’ attention.
We had to show the car to our fans, and what better way to do that, than a race between two of our ambassadors. Facundo Chapur and Sebastien Loeb.
A live race between social networks.

Our fans were able to choose between both drivers, joining them in Periscope or Facebook Live.

Link to Campaign/Brand.

MasterCard/Universal McCann

MasterCard/Universal McCannThis is the best example of how to lead potential costumers through a whole marketing funnel with an innovative and impactful 360º video inside of the right format into the most viral platform, inspiring people and driving massive results.
All details at the link: https://www.webcargo.net/d/11664169/sZa3SNuYpM/

Link to Campaign/Brand.

 

National Baseball Hall of Fame / La Vida Baseball

National Baseball Hall of Fame / La Vida BaseballIn association with the National Baseball Hall of Fame, La Vida Baseball is creating 3-5 pieces of original video content each week that celebrates Latino passion through the lens of baseball. From great stories that have been undersold or never told to digging into what helps today’s young stars feel a sense of home while playing in the US, La Vida Baseball is a disruptor in sports media.

Link to Campaign/Brand.

Top Video Creator

Influencers and vloggers that nominate a video campaign targeting the U.S or Latin American consumer due to its originality and creativeness.

@JoseResendez

@JoseResendezJose Resendez is a popular Snapchat influencer in the US Hispanic market, known to be invited to red carpets and brand events around the USA for social coverage. Jose uses this video and photo platform to create stories and take his followers behind-the-scenes of his brand marketing career and influencer lifestyle. In addition to Snapchat, Jose utilizes other video platforms like Periscope (83K hearts) & YouTube (72K views) to share and cross-promote content. Before Snapchat, Jose also used video on Vine (756K loops). Jose has been nominated 2 years in a row for the TECLA Awards “Best Latino Snapchat Storyteller” at Hispanicize and was recently named one of the “Most Inspiring Latinos of 2016” by ALEGRIA Magazine. Besides his influencer video content, he also works on producing social video content for brands like Procter & Gamble, AT&T Latino and JP Morgan Chase at FleishmanHillard — his professional career landed him on AdWeek’s 30-Under-30.

Link to Campaign/Brand.

#UnstoppableLATINAS / webcitygirls

#UnstoppableLATINAS / webcitygirlsUnstoppable Latinas is an online concept about successful women supporting other women succeed while uniting and empowering them. It was launched to kick off during the Hispanic Heritage Month with a series of Facebook Live videos to celebrate Hispanic gastronomy, sports, music, and culture, creating over 100K views and millions of expression. Followed by the launch of 2017 UnstoppableLATINAS Leadership Summit in New York, streamed on Facebook LIVE, it impacted the online community and went viral.

Link to Campaign/Brand.

 

 

Find out the PortadaLat Nominees for Top Digital Innovator and Top Panregional Marketer, and vote for your favorite. Voting is open through May 19 to determine the winners. Below are the 21 shortlisted nominees. Peer-to-Peer recognition is a foundation of the PortadaLat Awards and it’s up to you to vote which candidates win. Check out the nominees and vote for your favorite now!

Don’t forget to register to join top marketing leaders and game changers in Miami, June 7-8 for the ninth annual #PortadaLat Conference. Learn more about Portada’s new ticket options and full agenda.

Top Digital Innovator

Nominees are companies, including start-ups, belonging to the marketing-tech spaceInnovative SSPs, DSPs, DMPs, Ad-Exchanges in Latin America and the U.S., including Online Video content/advertising providers and Mobile Media Technologies including App-Providers.

 

360 Social Media Celebration 17th Annual Latin GRAMMY Awards

360 Social Media Celebration 17th Annual Latin GRAMMY AwardsThe 17th Annual Latin GRAMMY Awards® brought the world together to celebrate the POWER OF MUSIC. It all began in September 2016 when some of the world’s biggest stars received their branded Latin GRAMMY goggles and helped to kick off the season announcing the Nominees for the 17th Annual Latin GRAMMY Awards. For the first time EVER… The Latin Recording Academy created an immersive 360º digital experience that transported fans to cities across the globe where Latin Music is created… and enjoyed. Everyone joined the celebration as their favorite artists unveiled the Nominees directly from their own Facebook accounts, including Shakira (+104M), Enrique Iglesias (+51M), JBalvin (+19M), Jesse y Joy (+15M), Alejandro Sanz (+6M), Laura Pausini (+6M), Sophia Abrahão (+4M) and Alexis y Fido (+8M), with a combined Facebook fan base of more than 213 Million users. The ultimate 360º experience using your favorite VR goggles was available via Youtube. In just 24 hours digital Nominations across social media achieved more than a billion impressions. Breaking records and igniting a season of engagement.

Link to Campaign/Brand.

Alcance Media Group

Alcance Media GroupNowadays, consumers are not longer buying products or services, they are buying experiences. Pains: a) for Brands, they can’t anticipate the experience of their products/services before the consumers buy them, b) for Consumers, skepticism when they buy the first time and their apprehension to the possible frustration if they do not like what they are buying. Opportunity: Today buying decisions are highly influenced by social media and internet based research, that affects brick and mortar but also web based business. 360° videos and Virtual Reality offer a new way to enjoy an experience, through sight, sound, and motion, users senses are stimulated in a multitude of ways.

We converged these insights and developed a new way to bring the experience to consumers about a product or service, before they purchase it. Essentially, we use these immersive technologies and distribute ‘branded content’ for companies willing to reach potential clients and engage them in a highly innovative, original and leading edge way.

To amplify the scope reaching potential end purchasers for brands, we orchestrate a network of websites, blogs and portals to distribute this content, becoming one of the first Ad Network focused in 360°/VR Advertising.

 

Link to Campaign/Brand.

 

DSP ADSMOVIL

DSP ADSMOVILAdsmovil developed its own Latin American DSP, which is 100% Mobile. We are proud to say that it is the most complete DSP in the region. It englobes algorithm and unique integrations to serve campaigns in mobile devices. It’s an independent and agnostic platform.The Adsmovil DSP integrates with any market partner in a transparent and agnostic way. Ensuring safety for our customers.

We do targeting by Geo Audience: find your target based on the history of the physical path of the user. We also have diversity in video formats to impact the audience: vertical video 360, pre-roll, native, interstitial.

We use customized Tag and integrated to the Adsmovil DSP, which checks 100% of impressions served and ensures delivery in the quality of our mobile campaigns.

 

TaboolaTaboola is the world’s largest discovery platform, serving 360 billion recommendations to over 1 billion unique visitors every month on many of the web’s most innovative sites. Publishers, marketers, and agencies leverage Taboola’s predictive technology to boost on-site engagement, monetize their traffic, and promote their stories to high-quality audiences across the web.

When it comes to video with Taboola advertisers can decide to promote their videos on contextually relevant publishers (such as sports or fashion), overlay B2B and B2C customer data, retarget users who have recently expressed interest in a related product or service, promote videos to specific users identified as “video watchers,” and more.

Link to Campaign/Brand.

Training Camp For Fans By Tigo Music

Training Camp For Fans By Tigo MusicMusic has always had the power to bring people together. We used this power of music to create Training Camp for Fans, a gaming platform where participants had the opportunity to train, earn points and become the best fans. They had an experience all inclusive, including a meet & greet with one of the festival’s artist and a Huawei P9 to record all the experience.

We were able to bring together Tigo users from Bolivia, Colombia, Honduras and Guatemala in a one lifetime experience at Estereo Picnic, the biggest music festival in Colombia with renowned artists like The Strokes, The Weekend, Martin Garrix and many more.

Link to Campaign/Brand.

Univision Deportes

Univision DeportesSince the launch of Univision Deportes five years ago, the platform has grown to become the undisputed home of soccer, growing the sport in the U.S. while engaging fans’ passion for it. As such, Univision Deportes took to Facebook during the Copa America Centenario (CAC) to take fans along the tournament as if they were in each of the games. Providing fans with a fulfilling interactive environment complete with exclusive access to stadiums, players, teams, and coaches. The goal was to become the ultimate destination for all things Copa America Centenario, with coverage that was fun, informative and engaging. Mission accomplished.

 

Top Panregional Marketing and Media Professional

Advertising, marketing and media professionals that have made an outstanding contribution to the expansion of media and advertising targeting Latin American audiences. Award candidates should contribute to the growth of the Latin American-panregional advertising and media sector (as opposed to a more national-local approach).

Alberto Pardo (Banano)Alberto Pardo (Banano)

Alberto Pardo, a Colombian Entrepreneur, is the founder and CEO of Adsmovil, the leading Mobile Advertisement Company for LATAM, US Hispanics. With more than 15 years of experience in eCommerce, online/mobile digital advertisement, internet marketing and business strategy, Alberto is now leading Adsmovil’s expansion in key markets like USA, Brazil, Argentina, Chile, Peru and Spain. The nations where Adsmovil has made the greatest progress in the past five years.

“To build a company and success is not only about will, talent and skills. It’s also about a deliberated pursuit of achieving the highest standards through uniqueness and the conquering of new markets, even dough they might seem far away.”

 

Juan David Pinzon, ‎Founder, President & CEO Ariadna Communications GroupJuan David Pinzon, ‎Founder, President & CEO Ariadna Communications Group

Miami-based and Colombian National Juan David Pinzon has been able to expand Ariadna and associated companies into a major panregional (Latin America ad U.S) marketing agency with expertise in several marketing specialties.

Link to Campaign/Brand.

 

Maria Flor Palazzolo, MedulaMaria Flor Palazzolo, Medula

She is an adequate person for this award. Flor’s passion and hard work are reflected in her everyday achievements as a Sales Manager and media Strategist.

 

 

Rafael Urbina, CEO VixRafael Urbina, CEO Vix

Urbina has built a Latin American and U.S. Hispanic digital media powerhouse. As the digital industry has evolved and matured throughout the Americas, Urbina has been able to proactively adapt and meet audience and advertiser demands.

 

 

Vicente Jubes, CEO LatinOnVicente Jubes, CEO LatinOn

A veteran executive in the Latin American and U.S.Hispanic advertising and media sector, Jubes has been a pioneer in the building of publisher ad networks as well as video advertising solutions.

 

 

 

 

 

 

Take a look at this year’s nominees and start voting for your favorite campaign, marketer, brand, and media professional, out of seven categories participating in the 2017 #PortadaLat Awards. Voting is open to the public and ends Friday 5/18! The top three voted candidates per each award category will move on to the finalist round. Finalists will be announced on May 24! The PortadaLat Award Jury will then cast the final votes to determine this year’s winners announced at the PortadaLat Award Ceremony on June 7-8 in Miami.

Below you will find the 2017 PortadaLat Award categories and nominees.

To cast your vote, follow this link.
Congratulations and best of luck to the all the nominees!


‘Viajero Inteligente’ Business Traveler Award

  • Mariana Ferrari
  • Sandra Cires Art
  • Las Travel Blogueras
  • Traveling WIth Gaby
  • Myriam Marquez
  • Ignacio Cassinelli
  • Yined Ramirez
  • Layla Caballero
  • Ian Mader

Top Golazo Award

  • Suicide Squad/Minute Media
  • MediaMasterCard/Universal McCann
  • Juanfutbol
  • Pepsi “Momentos”/UEFA Champions League/BBDO
  • Scotiabank/F.C. Barcelona
  • Lifeline of Ohio/Os Group Sports
  • Audi Summer Tour/FC Bayern Munich LLC
  • Inter Milan/Gravity
  • Mariana Ferrari
  • AT&T/MNT/The Marketing Arm
  • Univision Deportes Digital’s Best Use of Facebook for Copa America Centenario
  • MLS “Stand as One Campaign”/Brooklyn Brothers
  • USL “Raise Your Game”
  • Johnson & Johnson/MLS/U.S. Soccer
  • Target/MLS

Top Digital Innovator

  • Taboola
  • 360 Social Media Celebration/17th Annual Latin GRAMMY Awards
  • Alcance Media Group
  • DSP Adsmovil
  • SocialPubli.com
  • LatinOn Inc.
  • Mobrain by Headway
  • Pongalo
  • Sociomantic Labs
  • Sporty Heroes
  • Univision Deportes
  • Zed E-Reading Service/ Revistas Personal Argentina
  • Training Camp For Fans By Tigo Music

Top Latin Online Video Campaign

  • 360 Social Media Celebration/17th Annual Latin GRAMMY Awards
  • Live Social/Global Mind
  • Unboxing 2008/Global Mind
  • National Baseball Hall of Fame/La Vida Baseball
  • RAM 1500/UM/LatinOn
  • Palm Era
  • MasterCard-Universal McCann

Top Panregional Marketing and Media Professional

  • Alberto Pardo (Banano), CEO Adsmovil
  • Francisco Garcia, Partner Exiber
  • Maria Flor Palazzolo, Medula
  • Susan Stipcianos, Co-founder – Dream Team Agency
  • Juan David Pinzon, ‎Founder, President & CEO Ariadna Communications Group
  • Vicente Jubes, CEO and LatinOn
  • Rafael Urbina, CEO Vix
  • Victor Lopez, Head of Digital Media, Havas

Top Travel Marketing Campaign – Presented by HSMAI

  • Palace Resorts/Ariadna Communications Group
  • MasterCard Priceless Cities/Universal McCann
  • Fairmont/Sojern
  • “Discover Your Aloha” Hawaii Tourism/Expedia

 Top Video Creator

  • HISPANOPOST.COM
  • @JoseResendez
  • #Unstoppable LATINAS/webcitygirls
  • 17th Annual Latin GRAMMY Awards Social Media Celebration
  • La Voz Media Group
  • Mariana Ferrari
  • MELODIC
  • Sandra Cires Art

 

Voting Details

– Voting Period: Monday, May 8 – Friday, May 19

– Online Voting Form: https://www.portada-online.com/events/portadalat/#Awards

– To vote: Please fill out the online voting form here. Click on each award category name to view the drop down menu of candidates, click on the candidate photo to learn more, then make your selection below. Voters will be allowed to vote once per each award category. After making all of your selections be sure to click the “Cast Your Votes” button at the bottom of the form!

– Finalist will be announced on May 24.

 

 

Take a look at  the Top Content Marketing Campaign finalistsThe Award Winner will be announced at the Award Ceremony during #Portadalat in Miami on June 3-4.

Latam-Awards-450x253

  • Havas Media International/ Carolina Herrera “Un Viaje por los Sentidos”

hqdefaultHavas in partnership with Discovery, created a program that took consumers on a journey through the senses, to find out what inspires a new fragrance. Carolina Herrera Jr, the creator behind successful fragrances such as Carolina Herrera and VIP our host. Audiences engaged and interacted with content via TV and digital, resulting in increases purchase intent across markets (regional average 8%), consolidating Carolina Herrera as the market leader.

  • Corona

Untitled-117In 2014 there was only one thing on the world´s mind: FIFA’s World Cup. Every company was talking about it, and Corona needed to stand out. The challenge was to rise and own it. The brand developed an integrated campaign to create the biggest promotion of history: sending +100 Mexicans to Brazil. After the campaign Corona became the most associated brand with World Cup and its sales increased by 16%.

  • Nickelodeon/Kellogg’s: “Agents of Change” Campaign

Nick-and-Choco-Logo-250x250Nickelodeon and Kellogg’s partnered to produce a pro-social content campaign: “Agents of Change”.

The campaign produced high quality content featured both on-air and online, as well as Orange Carpet and On-the-Ground activations. It received over US$2M in press coverage, garnered 1M votes in KCA Mexico and KCA Colombia, and attracted more than 400 participants. The campaign promoted content intended to stimulate kids creativity and empower them to create innovative change in their communities.

The campaign intended to praise kids pro-social concern to be influential in improving the world which was perfectly aligned with Kellogg´s marketing objective.

There are only three finalists for the Top Panregional Marketing and Media Professional category .The Award Winner will be announced at the Award Ceremony during #Portadalat in Miami on June 3-4. Learn more about the finalists’ background and professional career below:

Latam-Awards-450x253
georgelevyGeorge Levy, Director of Brand Partnerships for the U.S. Hispanic and Latin American Markets, Skyword

George has more than 15 years of professional experience creating and executing online and mobile marketing strategies with a special focus on the US Hispanic and Latin America markets.

Prior to joining Skyword, George was co-founder of Yupi.com, an Internet startup targeting Latin America and the US Hispanic market which was acquired by Microsoft to become what is today MSN Latino.He has been a Regional Partner Development Manager for Microsoft Latin America and Vice President Online Marketing for the World Business Forum | WOBI. Most recently, George served as Chief Operating Officer for Mundial Sports Network, the leading comScore ranked Latino sports network and publisher of Fútbol Mundial.

Over his career, he has developed and executed integrated digital marketing campaigns across a wide range of verticals, and for leading brands including Chevrolet, US Army, Microsoft, IBM and Moët Hennessy. Louis Vuitton (LVMH).George is bilingual in English and Spanish, and conversational in Brazilian Portuguese.

Sesebas-finalbastian Yoffe, Founder y Managing Director de DataXpand

Sebastian es Founder y Managing Director de DataXpand, el primer DMP (Data Management Platform) y Audience Marketplace de publicidad digital en Latinoamerica, US Hispanics y Europa. En el 2014, DataXpand fue galardonada como la empresa digital más innovadora de Latam.

Yoffe ha trabajado fuertemente para que DataXpand en tan solo 3 años sea lider en audiencias segmentadas, estando conectado con más de 40 plataformas líderes en el mundo y gestionando las audiencias propias de grandes anunciantes en Latinoamérica.

Sebastian posee un MBA y más de 16 años en la industria digital. Anteriormente fue Country Manager de ComScore y director de IAB Argentina. Sebastian contribuye continuamente a la industria a traves de su gran expertise en lo que respecta a segmentación de datos y audiencias.

Victor-KongVictor Kong, President, Cisneros Interactive

Victor Kong is a natural leader who has demonstrated over the years his professionalism, with a vision of long-term business and investing in new business, to different projects and broader challenges that the digital industry has daily.

Victor runs the digital business of Cisneros Group. He manages the digital development of all digital endeavors of Cisneros Group, including Redmas and Adsmovil. He lead investments in several companies in the last 12 months related to digital video production, native advertising, data management platform, audio ad exchange among others digital advertising and media start ups.

He is very strategic. He achieved to build a group of companies that in two years grew from $3m in sales to $26m for 2015. His knowledge of the digital market is high, very professional, a leader in the industry. Victor runs the digital business of Cisneros Group. He manages the digital development of all digital endeavors of Cisneros Group, including Redmas and Adsmovil. He lead investments in several companies in the last 12 months related to digital video production, native advertising, data management platform, audio ad exchange among others digital advertising and media startups.

 

Who will be the Winners of the Award for the Top Online Video Campaign? We will find out at #PORTADALAT on June 3-4! Check out the Candidates.

Latam-Awards-450x253

 

  • Havas Media International / Armani SI

havasmediainternational150x110Armani Si aimed to increase visibility and generate high engagement among Brazilian beauty and fashion connoisseurs.To do so, we developed a highly targeted media strategy to harness the power of engagement of online videos in Brazil confirmed by in-house research.

Testing a wide array of video formats (pre-rolls, hover-to-play, interstitials, native) across networks that combined high reach and contextual affinity, we achieved 27% reach in-target and 30% engagement rate.

https://youtu.be/d-Gmj5IxOvQ

 

  • Stella Artois

 

Stella-Artois-LOGO150x117

Our brand focuses on combining the beauty and the passion for tennis, with the art and elegance of a 600-years legacy of brewing tradition. We wanted to continue this legacy through a campaign that was as memorable as Stella Artois is. With more than 1.6 million views, more than 84,000 interactions and reaching more than 5 million people in five days, we have taken the first step to continue building, along with Mexico, a brand that celebrates the beauty of life.

  • Volaris

 

Untitled-114Volaris with #NoMásCamión developed a 360* marketing campaign that involved BTL/ATL efforts to generate awarness to our customers across all channels, as well as influencing bus consumers to travel by plane.

Portada’s Audience all across the Americas has nominated more than 90 Candidates in 10 different categories for the Latin American Advertising and Media Awards. Now it’s time to vote and recognize your peers! The finalists, the 3 most voted nominees per category, will be announced on May 13. Portada’s Award Jury of 5 top-notch brand marketers then will cast the final votes to get the final tally. Winners will be announced at the Award Ceremony on June 4, 2015 during #Portadalat in Miami’s Hyatt Regency Hotel. Check out the Nominations below!

IMG_7651

Top Marketer

Andrea Padilla, Marketing Director, CELISTICS
Adrián Fariña, Senior Vice President – Marketing, Latin America & Caribbean, Visa
Anita Geller, Head of Digital Marketing Latin America, Sandoz-Novartis
– Guillermo Morrone, VP Head of Global Consumer and Priceless Cities Content Strategy, MasterCard
– Rudolf Lang, Managing Director, Chopard Marketing Services, Inc.
Tony Guzman, Latin America Regional Marketing Director, Hasbro
Maria Carrasquillo, Marketing Manager for Latin America, Jarden Consumers
Wilson Calil, Regional Marketing Manager Latin America & Caribbean, Electrolux Home Products
Fernando Maroniene, Adobe’s Senior Marketing Manager Latin America and the Caribbean, Adobe
– Amarilys Rivera, Head of Marketing, Samsung Electronics
 Ralph Heid, Marketing Manager – Latin America, Stanley Black & Decker, Inc
– Elizabeth Perez, Portfolio Marketing Director Latin America, Kellogg Company

Top Content Marketing Campaign

-The Latin Recording Academy®
-Peugeot/Havas Media International
-Havas Media International/ 212 VIP Rose
-Havas Media International/ Carolina Herrera “Un Viaje por los Sentidos”
-Havas Media Group Argentina/ Sab Miller/7 Copas Warsteiner
-Corona
-Campaign To Brazil with John & Visa.
-Tang y Nickelodeon Kids´Choice Awards 2014 – Viacom
-Nickelodeon/Kellogg’s: “Agents of Change” Campaign
– Cerveza Victoria
-Novartis Pharmaceutical Corporation – EXFORGE US Hispanic Campaign

Top Digital Innovator

-CNET en español
-Adap.tv
-Teads
-Pulpo Media
-Lyris
-DynAdmic
-Audio.ad
-Wellclever
-MoBrain™

Top Digital Media Agency

– Likeable Media México
– BPN
– UM
-Initiative
-Wikot
– Latin Medios
– Ariadna

Top Media Buying Agency

-Havas Media International
– BPN
– UM
– Magna Global
– Initiative
-Starcom Media Vest Latin America
– OMD LATIN AMERICA

Top Online Video Campaign

– Volaris
– The Latin Recording Academy®
– Havas Media Group Argentina/ Philips/La casa Philips
– Havas Media Group Argentina/Philips/Día de la madre
–  Jump Out From Your Confort Zone
– Boletos Calientitos (Hot Tickets) / Visa
– Nissan/UEFA’s Champion’s League/The Perfect Orchestra
– Stella Artois
– L’Oreal / Havas Media International
-Honda/Wellclever
– Curacao/ONAC Pictures
-Havas Media Group Argentina/L’oreal/Matrix

Top Panregional Advertising Campaign

The Latin Recording Academy®
Havas Media International/ 212 VIP Rose
Havas Media International/ Carolina Herrera “Un Viaje por los Sentidos”
Merck & Co. Inc
Toshiba/GigaSavvy

Top Panregional Integrated Advertising Campaign

Sandoz Latin America and VIVA Partnership Agency
Sony/Havas Media International
Havas Media Group Argentina/L’oreal/Color show
Peugeot/Havas Media Group
Mattel/Nickelodeon
Kellogg/Nickelodeon
Havas Media Group Argentina/Garbarino/Mother day

Top Panregional Marketing and Media Professional

George Levy, Director of Brand Partnerships for the U.S. Hispanic and Latin American Markets, Skyword
Shawn McDonough – Strategic Thinking Director Omnicom Media Group Mexico
Eric Tourtel, Managing Director Latin America, Teads
Sebastian Yoffe, Founder y Managing Director de DataXpand
Victor Kong, President, Cisneros Interactive
Pablo Rodriguez, President Latam, Initiative, UM & BPN at Mediabrands
Ulises Vazquez, Founder and CEO, Matomy Latam
Regina Vertiz, Director of Global Content Strategy, Skyword

Top Social Influencer

Hernan Tagliani
Eder Holguin
Lorraine C. Ladish
Lynn Ponder
Ana Flores
Rachel Matos
Jose Resendez, @JoseResendez
Keith Sanderson
Jeannette Kaplun, @JeannetteKaplun
Annie Vazquez, @TheFashionPoet
Daniela Ramirez, Nany’s Klozet, @NanysKloset
Joanna Rohrback, Prancercise
THE WORDY GIRL, @MariaTettamanti

VOTE HERE!

________________________________________
CALENDAR AND PROCEDURE
MARCH 16-APRIL 10: Nomination Period
Nominations for the 11 categories are open for submission until April 10th.
For assistance with any questions or comments about submissions, please email: Awards@portada-online.com
APRIL 22-MAY 8: Voting Period
MAY 13: Finalists are announced

Portada’s Editorial Board Members (Award Jury):
-Carlos Espíndola, Gerente eHub Latinoamérica, 3M
– Denisse Guerra, Directora de Marketing Regional para América Latina, The Estée Lauder Companies Inc.
– Ruben Leo Sarmiento, Marketing/Digital Marketing Director / Mexico & International at Genomma Lab
– José Ruiz, Director, LAD Advertising & Online, Oracle
– Raquel Solórzano, Directora de Medios Regionales, Diageo

JUNE 4: Award Ceremony
Join us at Portada’s 7th Annual Latin American Advertising and Media Conference on June 4, 2015 for our Award Ceremony. The Ceremony will also be streamed online. Stay tuned and follow #PortadaLat for updates!
Register here to the premier event on Latin American Marketing, Advertising and Media!

ALREADY CONFIRMED PREMIUM SPONSORS OF #PORTADALAT

LATIN ONLINE VIDEO FORUM, Hyatt Regency Miami June 3, 2015

Silver Sponsor:

YuMe (http://www.yume.com/)

Bronze Sponsor

Kaltura (http://www.kaltura.com/)

Online Video Talent Development Sponsor
2Btube  (http://www.2btube.com/)

LATIN AMERICAN ADVERTISING AND MEDIA SUMMIT, Hyatt Regency Miami, June 3 afternoon and June 4

Distinguished Sponsors:

Alcance Media Group (http://alcancemg.com/)

Efe News Services (http://www.efe.com/)

MD Latino (http://www.mdlatino.com/)

Zoomin.TV (http://corporate.zoomin.tv/)

Lyris (http://www.lyris.com/)

Attendee Bag Sponsor:

Latcom  (http://www.latcom.com/)

WiFi Sponsor:

Teads (http://teads.tv/)

Official Wire Sponsor:

Marketwired (http://www.marketwired.com/)

More exciting news about #PortadaLat will be disclosed by Portada in the coming weeks! For

information about sponsorship opportunities, please contact Kelley Eberhardt, Director of Sales

Marketing at 212-685-4441   (kelley@portada-online.com)

Call for Entries! Are you ready to nominate for the best in Latin American Marketing, Media and Digital Innovation? We will all know who the winners are on June 4th 2015 at the Award Ceremony of #Portadalat in Miami. Check out the one-of-a-kind peer-to-peer nomination and voting process below! Now start nominating your candidates in the 11 different categories!

CALENDAR AND PROCEDURE
MARCH 16-APRIL 3: Nomination Period
Nominations are open for submission until April 3.

APRIL 13-MAY 1: Voting Period

MAY 13: Finalists are announced
Finalists are the top 3 most voted nominees per category. Portada’s Editorial Board (see below) then will cast the final votes. Winners will be announced at #Portadalat’s Award Ceremony on June 4, 2015. The Award Winner with most votes of the 11 categories is the 2015 Grand Winner.!

Portada’s Editorial Board Members (Award Jury):

Carlos Espíndola, Gerente eHub Latinoamérica, 3M
Denisse Guerra, Directora de Marketing Regional para América Latina, The Estée Lauder Companies Inc.
Ruben Leo Sarmiento, Marketing/Digital Marketing Director / Mexico & International at Genomma Lab
José Ruiz, Director, LAD Advertising & Online, Oracle
Raquel Solórzano, Directora de Medios Regionales, Diageo

JUNE 4: Award Ceremony

NOMINATE HERE!

Hispanic Advertising and Media Awards

Vote here for your favorite candidate!

Top Latin Online Video Marketing Campaign (Presented by Scoopshot)

Nominees: Vote here for your favorite candidate!

Top Latin American Print Advertising Campaign (Presented by Pal)

Nominees: Vote here for your favorite candidate!

Top Latin Content Marketing Campaign

Nominees: Vote here for your favorite candidate!

Top Latin American Digital Media Agency

Nominees: Vote here for your favorite candidate!

Top Digital Media Innovator in the Latin World

Nominees: Vote here for your favorite candidate!

Top Content Provider to Latin Audiences

Nominees: Vote here for your favorite candidate!

Top Panregional Digital Advertising Campaign

Nominees: Vote here for your favorite candidate!

Top Panregional Integrated Campaign

Nominees: Vote here for your favorite candidate!

 Top Panregional Advertising and Media Professional of the Year

Nominees: Vote here for your favorite candidate!

  • Mario Cordon – CMO Open English
  • Martin Kogan – CEO and co-founder Headway Digital
  • Alejandra Palomares – Account Executive of L and L Broadcasting Studios
  • Christian Storandt – CEO The 13th Floor Studios
  • Germán Herebia – CEO RedMas
  • Silvina Moschini – CEO and founder Intiuc

Top Panregional Advertising Campaign

Nominees: Vote here for your favorite candidate!

 

Latam Summit Sponsors

Leader Sponsor

Havas (www.havasmedia.com)

Distinguished Sponsor

CNET (http://www.cnet.com/es/)
Despegar http://www.dtravelconnection.com/
OCC Mundial https://www.occ.com.mx/

Online Video Forum Sponsors

Bronce
Brightcove (www.brightcove.com/en)
Impaktu (www.impaktu.com)
Yume (www.yume.com)

Hispanic Advertising and Media Awards

Vote here for your favorite candidates by tomorrow COB!

Top Latin Online Video Marketing Campaign (Presented by Scoopshot)

Nominees: Vote here for your favorite candidate!

Top Latin American Print Advertising Campaign (Presented by Pal)

Nominees: Vote here for your favorite candidate!

Top Latin Content Marketing Campaign

Nominees: Vote here for your favorite candidate!

Top Latin American Digital Media Agency

Nominees: Vote here for your favorite candidate!

Top Digital Media Innovator in the Latin World

Nominees: Vote here for your favorite candidate!

Top Content Provider to Latin Audiences

Nominees: Vote here for your favorite candidate!

Top Panregional Digital Advertising Campaign

Nominees: Vote here for your favorite candidate!

Top Panregional Integrated Campaign

Nominees: Vote here for your favorite candidate!

 Top Panregional Advertising and Media Professional of the Year

Nominees: Vote here for your favorite candidate!

  • Mario Cordon – CMO Open English
  • Martin Kogan – CEO and co-founder Headway Digital
  • Alejandra Palomares – Account Executive of L and L Broadcasting Studios
  • Christian Storandt – CEO The 13th Floor Studios
  • Germán Herebia – CEO RedMas
  • Silvina Moschini – CEO and founder Intiuc

Top Panregional Advertising Campaign

Nominees: Vote here for your favorite candidate!

 

Latam Summit Sponsors

Leader Sponsor

Havas (www.havasmedia.com)

Distinguished Sponsor

CNET (http://www.cnet.com/es/)
Despegar http://www.dtravelconnection.com/
OCC Mundial https://www.occ.com.mx/

Online Video Forum Sponsors

Bronce
Brightcove (www.brightcove.com/en)
Impaktu (www.impaktu.com)
Yume (www.yume.com)

Nominate your candidates for the 2014 Portada Latin American Advertising and Media Awards!  Nominate for the best Latin American Advertising and Media has to offer in 10 different Award Categories!

premios.portada-001

The 10 Categories!

  • Top Latin Online Video Marketing Campaign presented by Scoopshot.
  • Top Latin American Print Advertising Campaign, presented by Latpal
  • Top Latin Content Marketing Campaign
  • Top Content Provider to Latin Audiences
  • Top Latin American Digital Media Agency
  • Top Digital Media Innovator in the Latin World
  • Top Panregional Advertising Campaign
  • Top Panregional Digital Advertising Campaign
  • Top Panregional Integrated Campaign
  • Top Panregional Advertising and Media professional of the year

 

Nominate to Portada Latin American Advertising and Media Awards!