Domino’s Has Appointed The Community as its U.S. Hispanic Agency of Record
After a competitive review, Domino’s has named The community as its U.S. Hispanic agency of record (AOR).
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After a competitive review, Domino’s has named The community as its U.S. Hispanic agency of record (AOR).
We talked to Mebrulin Francisco, managing partner and expert in multicultural marketing analytics at Group M, and she shared some of the key insights to take into account when approaching data analytics.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
What: Bacardi, the spirits company best known for its rum, has added Patrón tequila to its more than 200 labels. Why it matters: Even though general alcohol sales have decreased, sales of Tequila
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
A summary of the most exciting recent news in online video. If you’re trying to keep up, consider this your one-stop shop.
We talked to Chris Thomas, Director of Digital Media & Marketing for LA Galaxy, about the team’s expansion plans and marketing strategy. He revealed that the team’s main marketing goal is to stay strong and relevant at the local level.
A summary of the most exciting news in soccer marketing. If you’re trying to keep up, consider this your one-stop shop.
A summary of the most exciting news in soccer marketing. If you’re trying to keep up, consider this your one-stop shop.
Neymar is joining forces with Digible to create the Neymar Experience app. This move exemplifies how star athletes can be utilized by tech companies as influencers to gain traction in Hispanic and Latin markets.
RTVE, the state-owned public corporation and the largest audiovisual group in Spain broadcasting in Spanish, has announced an OTT deal.
OMD Worldwide CEO, Florian Adamski, who was appointed last September, has named new leaders of Europe and Latin America. OMD (Optimum Media Direction), an integrated
Claudia Sandoval, the winner of Master Chef Season 6, is one of the three judges of the Spanish language version of the show. Born and
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
What: The market for live-streaming rights is getting even hotter: Verizon just struck a deal with the NBA, while Facebook has hired Eurosport CEO to oversee a
Whatsapp has launched a separate app, meant to help small businesses to connect better with clients. For now, it is available only in the US, Mexico, the UK, Italy, and Indonesia.
A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
What: Since the first launch in June 2017, Sprint reminds Verizon customers that they’ll get a whole unlimited year for switching. Why it matters: Telcos are
Over-the-top streaming firm Roku has introduced a new feature aimed at helping marketers measure campaign reach and effectiveness.