Changing Places [5-A]
10/01/2007
Miguel Chala{Televisa}, Gustavo A. Bujanda{Axis}, Monica Villalobos{Phoenix Multicultural}, Hector Orci{ La Agencia de Orcí & Asociados}, Miguel Sanchez{Segunda Juventud}, Patricia Mosley{Segunda Juventud}.
October 1, 2007
AdWeek NYC Closes with Hispanic Session
10/01/2007
Examines best ways to market to second generation Hispanics.
El Nuevo Herald Goes Digital
10/01/2007
Both El Nuevo Herald and The Miami Herald have announced digital editions.
Al Borde Deepens Reader Affinity with Event Marketing
10/01/2007
Celebrates 10-year Anniversary with
Study Finds Magazines Greatly Influence Hispanic Purchases
10/01/2007
Particularly telecom and apparel purchases.
Changing Places
10/01/2007
Miguel Chala{Televisa}, Gustavo A. Bujanda{Axis}, Monica Villalobos{Phoenix Multicultural}, Hector Orci{ La Agencia de Orcí & Asociados}, Miguel Sanchez{Segunda Juventud}, Patricia Mosley{Segunda Juventud}.
Best Conference in Town!, First Annual Hispanic Digital and Print Media Conference, Oct. 11, NYC
10/01/2007
The First Annual Digital and Print Media Conference, organized by Portada and LatinVision is fast approaching!
ROP Advertising loosing ground to Preprints (FSI’s)
10/01/2007
A look at year-to-date Hispanic print buys of retailer Publix, by Portada Ad-Tracking. The implications for Hispanic newspaper publishers.
American Heart Association Ramps-up Hispanic Outreach
10/01/2007
Places banners, print ads, and launches Spanish-language call center.