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A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.

US/US-HISPANIC MARKET

Entravision Communications Corporation announced that it has become a member of the Interactive Advertising Bureau (IAB) trade association.
Accedo today revealed that it is behind the Watch AFL™ video streaming service that FOX SPORTS launched globally in early February across mobile iOS and Android devices, as well as Chromecast or AirPlay on Apple TV.

Portada‘s 2017 Online Marketing Guide is out! Download it for free and get the latest in opportunities and challenges in the industry, video ad market forecasts and video audience development.

Facebook announced an update to WhatsApp that allows users to share photos and videos through the app’s status area that is also protected by end-to-end encryption.
According to Headway, advertisers utilizing their mobile advertising platform, Mobrain, are noting higher performance as well as greater protection against mobile app fraud with Mobrain’s Genius tool.
YouTube confirmed that it will stop supporting 30-second unskippable ads starting in 2018 so that it can focus on more engaging commercial formats.
Online video company Ooyala has laid off about 14% of its total workforce amid a restructuring that will open up jobs focused on new product areas.

Cloud-native idea management and licensing company Wazee Digital announced a technology partnership with Paladin, the enterprise platform for next-generation media companies, through which they will will use Paladin’s Rights Monitor toolset to strengthen digital rights management (DRM) services on YouTube for key rights holders and content partners, including major college sports organizations.

According to AdColony in association with Millward Brown, videos that include subtitles were found to perform 9.9% better in brand awareness than those without.

Tinder announced an acquisition of Wheel, a video startup whose primary offering resembles Snapchat’s Stories.

LATAM MARKET

Zoomin.TV announced that their Multiplatform Network (MPN) is now available in Brazil, including 500 digital influencers in the country on YouTube. According to the company, they sum up more than 30 million subscribers and 300 million monthly views.
Zoomin.TV also announced the launch of Zoomin Studios, a new division that will create innovative content for a global audience.
According to Kantar Ibope Media’s latest research, R$5.7bn (£1.47bn) was invested in digital media advertising in Brazil in 2016, while total ad spend in Brazil had decreased by 1.6% in 2016 compared to 2015.
According to Hootsuite, Brazilians and South Africans spend more time than any other country’s population surfing the web. Both spend about 5 hours per day online.

In a new report, Portada estimates that the Hispanic Online Video Ad market volume will climb to US $450 million by 2020. Particularly high growth is to be expected by branded content videos. Among video ad-tipes, in-stream will continue to have the largest share, although out-stream will grow at a higher rate.

Software-defined video solutions company Elemental Technologies has announced that Brazilian Globo.com has selected its video processing solutions to power its new 4K video-on-demand (VOD) services.

What: Former Yahoo Senior Media Executive Aric Austin has recently joined Zoomin.TV as Global Head of Business Development.
Why it matters: Austin will focus on two core business areas: the continued distribution of Zoomin.TV’s professional video content among publishers worldwide and also the development of premium native advertising opportunities.

Aric Austin LR FC PortraitAric Austin has recently joined Zoomin.TV’s senior management team to help continue driving the business forward in international markets following its acquisition by Sweden’s Modern Times Group in the summer of 2015. Aric will be focusing on two core business areas: the continued distribution of Zoomin.TV’s professional video content among publishers worldwide and also the development of premium native advertising opportunities that take advantage of Zoomin.TV’s deep video capabilities and extensive network of YouTube influencers.

Most recently Aric served as Managing Director at Media Group One, a premium sales house & video content aggregator and distributor based in Munich, Germany, which was acquired by Yahoo in January of 2015. Prior to that he founded Fantastic Zero, the first vertical network in Germany, which Glam Media acquired in Sep 2010. Aric has extensive experience in the video & media business, which includes roles at CarDomain Network in Seattle, Washington, UnderGroundOnline in New York City and MTV Europe in London, England.

“We’re extremely excited to have Aric join us here at Zoomin”, says Zoomin.TV COO and Co-founder Bram Bloemberg, “and his extensive experience in both growing and building businesses in the online media space align perfectly with our objective to make Zoomin a pre-eminent global online media player. Aric’s skills and background will benefit Zoomin tremendously as we continue to grow both our global distribution and also our overall media and native advertising business.”

“Zoomin.TV is the perfect place for me to put my experience to work and make a real impact”, adds Aric Austin, “and I’m absolutely thrilled to be a part of an organization that is growing so rapidly on a global level. Native content and video are the future of online advertising and Zoomin is right at the heart of both.  The Modern Times Group’s investment in Zoomin is also a very clear sign that the organization is headed in the right direction.”

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A summary of the most exciting recent news in advertising technology in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.

By Portada Editorial

U.S./U.S.-Hispanic Markets

LIVEINTENT ACQUIRES DATA ONBOARDER. LiveIntent, a LiveIntentweb platform that offers full-service e-mail advertising services for marketers and publishers, announced the acquisition of the Danish Startup Mojn. Mojn, founded in 2009, is a company that onboards client data across channels without Personally Identifiable Information (PII). LiveIntent CEO and Founder Matt Keiser said that “Mojn is years ahead of the rest of the market when it comes to an EU compliant solution for marketing to people, not pixels, without PII. In short, it provides more ways to programmatically connect brands to our 117 mm monthly unique people. For instance, the No Identity Graph will allow LiveIntent to work more effectively with cross-channel and cross-device DSPs like MediaMath, Tapad and Criteo that support persistent IDs. In June LiveIntent raised US $32.5 million in new funding from private-equity firm FTV Capital, with participation from past investors including Battery Ventures, First Round Capital and Shasta Ventures.

gILLETTEA GILLETTE MINI-GAME. Gameloft Advertising Solutions and Gillette have partnered to promote the Gillette Fusion ProGlide with Flexball Technology through an innovative advertising format: the mini-game. Integrated within Gameloft’s games, this mini-game represents an original way of immersing oneself in the world of Gillette. Players will have 30 seconds to smash the most bricks possible using a ball, all by moving Gillette’s latest Fusion ProGlide Flexball to the left or right – much like the responsiveness of the real razor itself. “Thanks to our creative abilities, we were able to develop a mini-game that fits within the world of Gillette, all while offering our players a fun way to discover the brand,” said François Munck, Director of Business Development at Gameloft.

 

ZOOMIN.TV NOW DOES ZOOM.IN ARTICLES! Netherland’s based MCN, Zoomin.TV is introducing Zoom.In.Articles, a new product which allows users view videos next to articles on the partner publishers websites. Zoomin.TV guarantees 100% of viewability. The MCN has partnered with advertiser Turismo de Cuba for the launch of the new product.

YuMe_Logo235x118YUME ADDS TO MULTISCREEN VIDEO OFFERING:
YuMe, a the global audience technology company powered by data-driven insights and multi-screen expertise, announced an enhanced version of its programmatic publisher monetization platform offering, YuMe for Publishers (YFP). YuMe’s supply-side platform (SSP), YFP, enables publishers to monetize multi-screen inventory through a variety of sales channels, including open auction (RTB), private marketplace (PMP) and direct sales, all facilitated through intuitive workflows within an all-new user interface.

LatAm Markets

WHATS APP BANNED FOR 48 HOURS IN BRAZIL: A Brazilian court yesterday ordered telecommunications providers to block all access to the WhatsApp phone-messaging application for 48 hours throughout Brazil, Latin America’s largest country, the Folha de S.Paulo newspaper said in an online report on Wednesday.
Sinditelbrasil, a Brazilian phone company association, said the blockade of the popular text message and Internet voice telephone service for smartphones would go into effect at midnight (0200 GMT Thursday).Brazilian phone companies have sought and failed to get the government to limit use of free voice-over-Internet (VOIP) services offered through WhatsApp, controlled by Facebook Inc . The phone companies say that the free WhatsApp calls undermine their own phone services.

imagesFACEBOOK INTRODUCES INSTANT ARTICLES IN LATIN AMERICA: Facebook’s Instant Articles is now available for iOS devices in Latin America. Over 40 outlets in Brazil, Argentina, Chile, Colombia, Mexico and Puerto Rico will use the platform for popular publications. In Argentina they are La Nacion, Bola VIP, Ciudad, Clarín, Diario Uno (Mendoza),El Trece, iMujer, Infobae, Pasión Fútbol, TKM, TN and TYC Sports. In Brazil AdoroCinema, Bolsa de Mulher, Capricho, Catraca Livre, Esporte Interativo, Estadão, Exame, G1, The Huffington Post Brazil, MdeMulher, R7, Veja, Veja São Paulo. In Chile, 24horas.cl, El ciudadano, La Tercera, Radio BioBio, Tele13, UPSOCL. In Colombia, El Espectador and El Tiempo. In Mexico Aristegui Noticias, Azteca Noticias, Cultura Colectiva, iMujer and SDP Noticias. In Peru America TV, Diario Correo and El Comercio. Finally, in Puerto Rico, El Nuevo Dia and Primera Hora. In the U.S. Hispanic market, the only two media groups included in Facebook Instant Articles are Univision and Telemundo. Publishers can keep 100% of the revenue if they sell the ads, and Facebook gets its standard 30% cut if it sells the ad. People browsing Facebook in its mobile app can see the entire article within Facebook’s app, with formatting very similar to that on the publisher’s website. (Related Article: Will Ad Money Follow News to Social Media?)

NEW SMART AD SERVER-MEDIAMATH OFFERING. Premium Ad-serving Company Smart AdServer, which has a substantial presence in Latin America and MediaMath announced that they’ll offer “In-App”, a new rich media and deals management tool. Through the MediaMath OPEN platform clients will have access to premium inventory across display, mobile and mobile apps, and will be able to deliver rich media ads programmatically. They will also have some options as to how they buy whether from direct deals, private auctions or guaranteed deals.

GRUPO ABRIL SIGNS PROGRAMMATIC DEAL WITH GOOGLE.Brazilian media company Abril Group, the Pay-TV operator as well as owner of publisher Editora Abril (Veja, Exame, InStyle, Cosmopolita etc.). In a release, the company announced that the partnership will enable projects based on audience data and a new portfolio using automated trading. As a result of the agreement, Abril will be able to offer real-time billboard format for desktop and a fixed top banner for mobile, used with Google’s Programmatic Guaranteed. The deal includes preferred deals, and both open and private auctions. Abril Group will also adopt Google’s Accelerated Mobile Pages, an open-sourced initiative that creates fast-loading webpages.

“PROGRAMATICO LOPEZ” HAS ADVICE FOR YOU! Portada’s new character “Programático López” has put out a Guide on the Latin American Advertising Ecosystem in Spanish. Download the Guide here!

 

What: MTG has acquired 51% of Zoomin.TV, the online video entertainment network, content production and advertising sales house. following its  investments in ESL (the world’s largest esports company) and Splay (Scandinavia’s number one MCN and digital content creator).
Why it matters: The agreement will improve Zoomin.TV business speed globally, including in the US and Latam, and bring great opportunities opened up by MTG’s recent digital investments as gaming video content alone already attracts 468 million online viewers and is one of Zoomin’s key verticals.

descarga (3)MTG has acquired 51% of Zoomin.TV, the online video entertainment network, content production and advertising sales house. This follows MTG’s announced investments in ESL (the world’s largest esports company) and Splay (Scandinavia’s number one MCN and digital content creator) in the last few weeks, and reflects MTG’s strategy to invest in relevant, complementary and scalable digital brands, content and communities. MTG’s fast growing digital portfolio also includes the Viaplay Nordic subscription video on demand service, esports platform Viagame, and advertising video on demand TV sites in 8 European countries.

MTG is acquiring the shares based on an Enterprise Value of EUR 88 million(around US$95.4 million.) Zoomin’s two founders – Jan Riemens and Bram Bloemberg – will continue to lead the company’s development. Zoomin.TV was founded in 2002 in Amsterdam and also has offices in London, Brussels, Paris, Dusseldorf, Hamburg, Madrid, Barcelona, Milan, Miami, Los Angeles, Mexico City, São Paulo, Montevideo and Kerala.

The opportunities opened up by MTG’s recent digital investments are tremendous. Gaming video content alone already attracts 468 million online viewers, and is a US $3.8 billion revenue opportunity according to a recent report by Superdata. Online gaming is one of Zoomin’s key verticals, and Zoomin will work closely with ESL and Viagame to drive higher viewership and monetization rates. At the same time, Splay will leverage Zoomin’s global distribution network to promote its web talents, while in turn providing best-in-class influencer marketing tools to Zoomin and its publisher network. The now global digital footprint and advertising sales capability of this combined group will benefit all of MTG’s video entertainment products.

Gaming video content alone already attracts 468 million online viewers, and is a USD 3.8 billion revenue opportunity

Latin America and U.S. Hispanic Market

Sources from Zoomin.tv told Portada that this agreement will improve the business speed globally, including in the U.S. Hispanic market and Latin America.”It will make us stronger in the short and long-term with cross-selling, global reach and all kind of resources, not just financial, to provide a better solution for partners, publishers and brands worldwide and in America in particular.”

descarga (4)This combination of global web talent and content, massive reach amongst millennials, and proven monetization capabilities confirms our position as a leading player in the global online video entertainment space. It is now clear that we are creating an online video eco-system that is fully prepared to capitalise on the next steps in the evolution of social video. It will enable both Zoomin.TV and our other market leading digital brands to expand even faster by leveraging our combined consumer insight, reach and cross-promotional potential. We will now operate right across the digital video entertainment spectrum, just as we have done so successfully with our TV content production studios, channel brands and distribution platforms. So…welcome to the Zoomin.TV team, and we look forward to realising some big ambitions together, said Jorgen Madsen Lindemann, MTG President and CEO (photo).

We are extremely happy to have found the right strategic partner in MTG. We wanted to team up with a company that knows the content arena inside out and that will elevate Zoomin.TV to become an even bigger global player in the online video space. MTG’s near 900,000 hours of acquired and annually broadcast content, together with its leading in-house production studios, demonstrate this knowledge and platform. We have a proven business model for creating and monetizing online video reach. Now we will accelerate our growth further by working with MTG to position ourselves as the ideal partner for video publishers looking to succeed internationally. On behalf of all our talents, partners and employees, we look forward to working with MTG,  Madsen Lindemann added.

Zoomin is the 5th largest MCN in the world, attracting more than 2 billion monthly video views and 100 million subscribers worldwide on YouTube. Zoomin.TV also has a network of 2,000 publishers, including leading media brands such as Yahoo, AOL, Bild and Telegraaf. Zoomin’s daily production includes more than 400 premium short video clips in 18 languages and 27 categories from video journalists all around the world. Zoomin’s in-house sales team sells advertising solutions on Zoomin and third-party channels in 45 territories to leading consumer brands including P&G, Philips, Volkswagen and Unilever. Zoomin has generated 36% average sales growth over the past 5 years, and 70% growth in 2014 alone.

Join us at PORTADA Mexico!

What: MTG has acquired 51% of Zoomin.TV, the online video entertainment network, content production and advertising sales house. following its  investments in ESL (the world’s largest esports company) and Splay (Scandinavia’s number one MCN and digital content creator).
Why it matters: The agreement will improve Zoomin.TV business speed globally, including in the US and Latam, and bring great opportunities opened up by MTG’s recent digital investments as gaming video content alone already attracts 468 million online viewers and is one of Zoomin’s key verticals.

descarga (3)MTG has acquired 51% of Zoomin.TV, the online video entertainment network, content production and advertising sales house. This follows MTG’s announced investments in ESL (the world’s largest esports company) and Splay (Scandinavia’s number one MCN and digital content creator) in the last few weeks, and reflects MTG’s strategy to invest in relevant, complementary and scalable digital brands, content and communities. MTG’s fast growing digital portfolio also includes the Viaplay Nordic subscription video on demand service, esports platform Viagame, and advertising video on demand TV sites in 8 European countries.

MTG is acquiring the shares based on an Enterprise Value of EUR 88 million(around US$95.4 million.) Zoomin’s two founders – Jan Riemens and Bram Bloemberg – will continue to lead the company’s development. Zoomin.TV was founded in 2002 in Amsterdam and also has offices in London, Brussels, Paris, Dusseldorf, Hamburg, Madrid, Barcelona, Milan, Miami, Los Angeles, Mexico City, São Paulo, Montevideo and Kerala.

The opportunities opened up by MTG’s recent digital investments are tremendous. Gaming video content alone already attracts 468 million online viewers, and is a US $3.8 billion revenue opportunity according to a recent report by Superdata. Online gaming is one of Zoomin’s key verticals, and Zoomin will work closely with ESL and Viagame to drive higher viewership and monetization rates. At the same time, Splay will leverage Zoomin’s global distribution network to promote its web talents, while in turn providing best-in-class influencer marketing tools to Zoomin and its publisher network. The now global digital footprint and advertising sales capability of this combined group will benefit all of MTG’s video entertainment products.

Gaming video content alone already attracts 468 million online viewers, and is a USD 3.8 billion revenue opportunity

Latin America and U.S. Hispanic Market

Sources from Zoomin.tv told Portada that this agreement will improve the business speed globally, including in the U.S. Hispanic market and Latin America.”It will make us stronger in the short and long-term with cross-selling, global reach and all kind of resources, not just financial, to provide a better solution for partners, publishers and brands worldwide and in America in particular.”

descarga (4)This combination of global web talent and content, massive reach amongst millennials, and proven monetization capabilities confirms our position as a leading player in the global online video entertainment space. It is now clear that we are creating an online video eco-system that is fully prepared to capitalise on the next steps in the evolution of social video. It will enable both Zoomin.TV and our other market leading digital brands to expand even faster by leveraging our combined consumer insight, reach and cross-promotional potential. We will now operate right across the digital video entertainment spectrum, just as we have done so successfully with our TV content production studios, channel brands and distribution platforms. So…welcome to the Zoomin.TV team, and we look forward to realising some big ambitions together, said Jorgen Madsen Lindemann, MTG President and CEO (photo).

We are extremely happy to have found the right strategic partner in MTG. We wanted to team up with a company that knows the content arena inside out and that will elevate Zoomin.TV to become an even bigger global player in the online video space. MTG’s near 900,000 hours of acquired and annually broadcast content, together with its leading in-house production studios, demonstrate this knowledge and platform. We have a proven business model for creating and monetizing online video reach. Now we will accelerate our growth further by working with MTG to position ourselves as the ideal partner for video publishers looking to succeed internationally. On behalf of all our talents, partners and employees, we look forward to working with MTG,  Madsen Lindemann added.

Zoomin is the 5th largest MCN in the world, attracting more than 2 billion monthly video views and 100 million subscribers worldwide on YouTube. Zoomin.TV also has a network of 2,000 publishers, including leading media brands such as Yahoo, AOL, Bild and Telegraaf. Zoomin’s daily production includes more than 400 premium short video clips in 18 languages and 27 categories from video journalists all around the world. Zoomin’s in-house sales team sells advertising solutions on Zoomin and third-party channels in 45 territories to leading consumer brands including P&G, Philips, Volkswagen and Unilever. Zoomin has generated 36% average sales growth over the past 5 years, and 70% growth in 2014 alone.

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

::: Madelin Bosakewich, Haydee Pabon – Zoomin.TV ::: Proximity Colombia – Horacio Maggi ::: Fabiano Rodrigues – Ogilvy Brasil ::: Caio Del Manto – Agency Lola ::: DPZ&T – Fernando Diniz :::

Click here for previous Latam Changing Places editions
304c648 Veteran media professional Madelin Bosakewich has been hired by Zoomin.TV as its new Director, Business Development & Publisher Relations based in Miami.

 

 

 

image1.PNGHaydee Pabon is another  new addition to the Zoomin.TV team in Miami. Pabon is an International Business  MBA graduate with a Marketing certificate from Nova Southeastern University. She is a dynamic and a confident professional with strong background in marketing, advertising, television distribution, digital content, programming, acquisitions and international sales.With excellent public relations skills she has being able to maintain and create new connections with important clients and global companies, leading to considerable sales in Eastern and Western Europe, Latin America, US Hispanic and the Middle East Countries.With much enthusiasm and great energy she is looking forward to starting as the new Business Development and Publisher Manager for Zoomin.tv in the Miami office.

descarga (2)Proximity Colombia has announced the addition of Horacio Maggi as Chief Creative Officer. The executive joins the team of Miguel Dallos, Planning Director; Zarina Avila, Social Media and data Director and Barbara Castro, Accounts Director.With more than 19 years of agency experience, the Argentine went through Sistole Colombia, DDB, J. Walter Thompson, McCann, Jet, Leo Burnett Venezuela and Radiux Argentina.

 

CJVXn-vWsAAJDRVFabiano Rodrigues(left) is Ogilvy Brasil new Performance Manager. Rodrigues will collaborate with the industry in developing strategies and managing media buying, on channels such as Google and Facebook. He will also help to boost campaigns in social networks.

 

descarga (1)Caio Del Manto Joins Lola as strategic planning department Director for the agency to lead-from Madrid’s office- Lola Madrid, Barcelona and Lisbon office’s strategic teams. The Brazilian will be part of the management team of the agency and report to Miguel Simoes, CEO of the shop.Del Manto comes from Mondelēz International where for almost 2 years lead the strategic department for Latin America, from Brazil. He has also worked for agencies like Fallon London, J.Walter Thompson, Leo Burnett and McCann; and handled accounts such as HSBC, Microsoft, Cadbury and Nokia, among others.
descarga (3)The agency DPZ & T, created in May after Publicis Worldwide Brazil announced the merger of DPZ and Taterka, made its first major hire. Fernando Diniz will be chief strategy officer. He will handle Strategy and Innovation area, accelerate the digital transformation of the agency and change their organizational culture.Diniz is a journalist, historian and has over 20 years of experience in the advertising market.He has worked for agencies like TBWA and Y&R and had clients such as Vivo, Danone, TAM, Motorola, Perdigão, Unilever, Estado de São Paulo, American Express, Bradesco, and LG.

Veteran media professional Madelin Bosakewich has been hired by Zoomin.TV as its new Director, Business Development & Publisher Relations based in Miami. Previously Bosakewich worked as U.S. Regional Sales Manager at Televisa Publishing and Digital.

Bosakewich explains to Portada that the scope of her new position is twofold. On one hand, she is tasked with maintaining and supporting existing publisher relationships and partnerships. On the other hand, the “big focus is to grow the Zoomin.TV business by providing video content solutions to New Publishers. “Bosakewich defines Publishers as “Broadcasters, Media, Entertainment & Distribution Companies creating or buying video content to engage or augment their viewership, users, audiences , and most importantly sales via their multi-channel platforms, Big Screen, Web and Mobile, in the US.”

Bosakewich
Madelin Bosakewich

According to Bosakewich, her 17 plus years experience in Sales & Marketing in the U.S. Hispanic Market, make her new role at Zoomin.TV a natural transition for her “as I call and contact industry colleagues and friends by introducing all of Zoomin.TV’s capabilities while developing new business with General Market Publishers.”

Betting on Online Video’s Expansion

According to Bosakewich, Zoomin.TV recognized over 12 years ago that the consumption of video content would be “King”. Bosakewich cites industry insights that state that by 2017 Video content will amount to 69% of all internet consumer traffic.

Zoomin.TV, is a Multichannel Network (MCN), and a Multi-National company headquartered in Amsterdam with international scope. It creates over 100,000 videos a year, free of rights with a vast VJ network of 2000 in 17 languages, English and Spanish among the main ones. According to Bosakewich, “being the 6th MCN on YouTube globally with over 55,000 video channels garnering over 1.2 Billion Video downloads a month provides new and existing partners a wide selection of offerings and solutions.”

Veteran media professional Madelin Bosakewich has been hired by Zoomin.TV as its new Director, Business Development & Publisher Relations based in Miami. Previously Bosakewich worked as U.S. Regional Sales Manager at Televisa Publishing and Digital.

Bosakewich explains to Portada that the scope of her new position is twofold. On one hand, she is tasked with maintaining and supporting existing publisher relationships and partnerships. On the other hand, the “big focus is to grow the Zoomin.TV business by providing video content solutions to New Publishers. “Bosakewich defines Publishers as “Broadcasters, Media, Entertainment & Distribution Companies creating or buying video content to engage or augment their viewership, users, audiences , and most importantly sales via their multi-channel platforms, Big Screen, Web and Mobile, in the US.”

Bosakewich
Madelin Bosakewich

According to Bosakewich, her 17 plus years experience in Sales & Marketing in the U.S. Hispanic Market, make her new role at Zoomin.TV a natural transition for her “as I call and contact industry colleagues and friends by introducing all of Zoomin.TV’s capabilities while developing new business with General Market Publishers.”

Betting on Online Video’s Expansion

According to Bosakewich, Zoomin.TV recognized over 12 years ago that the consumption of video content would be “King”. Bosakewich cites industry insights that state that by 2017 Video content will amount to 69% of all internet consumer traffic.

Zoomin.TV, is a Multichannel Network (MCN), and a Multi-National company headquartered in Amsterdam with international scope. It creates over 100,000 videos a year, free of rights with a vast VJ network of 2000 in 17 languages, English and Spanish among the main ones. According to Bosakewich, “being the 6th MCN on YouTube globally with over 55,000 video channels garnering over 1.2 Billion Video downloads a month provides new and existing partners a wide selection of offerings and solutions.”

Join us at PORTADA Mexico!

A who is who of the Online Video World is participating at Portada’s Latin Online Video Forum on June 3 in Miami. Dr. Shay David, CRO and Co-Founder of Kaltura, a leading open source video platform, and Jan Riemens, CEO of international Multichannel Network Zoomin.TV will be speakers in the Forum. Both thought leaders will be having an on-stage conversation on the important theme of “Delivering Over the Top Television”.

Some of the questions David and Riemens will answer include:

Dr. Shay David, Co-Founder, Kaltura
Dr. Shay David, Co-Founder, Kaltura

-What tools are required to deliver Hollywood grade content?

CEO, Zoomin.TV
CEO, Zoomin.TV

-What are some best practices to keep viewers engaged?
-How does an international media company produce content in 17 languages and generate almost 4 billion video impressions per month
– How are some of the world’s leading media companies creating and monetizing new OTT experiences.

Online Video Talent and MCN’s (Multichannel Networks) will play an important part at the Latin Online Video Forum. Major Online Video Talent and C-level MCN executives including the below will be participating:

– Fabienne Fourquet,CEO and co-founder, 2Btube
– Luiza Ricupero Negret, VP, StyleHaul Mundo
– Ulysses Alvarado, Founder & CEO, Tu Vision Canal
– Lynn Ponder, Founder, WebcityGirls
– Jeannette Kaplun, Founder and Chief Content Officer, Hispana Global
– Martin Frontini, Managing Director Latam & Spain, Zoomin.T​V
– Annie Vazquez, The Fashion Poet
– Carolina Ortiz, Lifestyle and Beauty Blogger
Daniela Ramirez, @Nanyzcloset, Lifestyle and Fashion Blogger

The Winner of the 2015 Top Latin Social Influencer Award (voting is open until this Friday May 8!) will also be announced during the Latin Online Video Forum.

Major players from the Brand Marketing, Agency and Social Media world also participating at the Latin Online Video Forum also include:
– Maya Kosovalic, Digital and Media Communications Manager, L’Oreal
– Carlos Espíndola, Gerente eHub Latinoamérica, 3M
– Adriana Grineberg, Head of Operations, Facebook Miami
– Borja Beneyto, Digital Regional Director Latin America, Starcom MediaVest

More exciting news about the Latin Online Video Forum and the overall #Portadalat event are going to be announced in the next few days.

Tickets to the Latin Online Video Forum, June 3 in Miami’s Hyatt Regency Hotel, can be purchased independently or in combination withe the LatAm Advertising and Media Summit which takes place on June 3 in the evening and June 4. Both events are under the umbrella of #Portadalat.

A who is who of the Online Video World is participating at Portada’s Latin Online Video Forum on June 3 in Miami. Dr. Shay David, CRO and Co-Founder of Kaltura, a leading open source video platform, and Jan Riemens, CEO of international Multichannel Network Zoomin.TV will be speakers in the Forum. Both thought leaders will be having an on-stage conversation on the important theme of “Delivering Over the Top Television”.

Some of the questions David and Riemens will answer include:

Dr. Shay David, Co-Founder, Kaltura
Dr. Shay David, Co-Founder, Kaltura

-What tools are required to deliver Hollywood grade content?

CEO, Zoomin.TV
CEO, Zoomin.TV

-What are some best practices to keep viewers engaged?
-How does an international media company produce content in 17 languages and generate almost 4 billion video impressions per month
– How are some of the world’s leading media companies creating and monetizing new OTT experiences.

Online Video Talent and MCN’s (Multichannel Networks) will play an important part at the Latin Online Video Forum. Major Online Video Talent and C-level MCN executives including the below will be participating:

– Fabienne Fourquet,CEO and co-founder, 2Btube
– Luiza Ricupero Negret, VP, StyleHaul Mundo
– Ulysses Alvarado, Founder & CEO, Tu Vision Canal
– Lynn Ponder, Founder, WebcityGirls
– Jeannette Kaplun, Founder and Chief Content Officer, Hispana Global
– Martin Frontini, Managing Director Latam & Spain, Zoomin.T​V
– Annie Vazquez, The Fashion Poet
– Carolina Ortiz, Lifestyle and Beauty Blogger
Daniela Ramirez, @Nanyzcloset, Lifestyle and Fashion Blogger

The Winner of the 2015 Top Latin Social Influencer Award (voting is open until this Friday May 8!) will also be announced during the Latin Online Video Forum.

Major players from the Brand Marketing, Agency and Social Media world also participating at the Latin Online Video Forum also include:
– Maya Kosovalic, Digital and Media Communications Manager, L’Oreal
– Carlos Espíndola, Gerente eHub Latinoamérica, 3M
– Adriana Grineberg, Head of Operations, Facebook Miami
– Borja Beneyto, Digital Regional Director Latin America, Starcom MediaVest

More exciting news about the Latin Online Video Forum and the overall #Portadalat event are going to be announced in the next few days.

Tickets to the Latin Online Video Forum, June 3 in Miami’s Hyatt Regency Hotel, can be purchased independently or in combination withe the LatAm Advertising and Media Summit which takes place on June 3 in the evening and June 4. Both events are under the umbrella of #Portadalat.