Posts Tagged ‘NBCUniversal’

NBCUniversal

Hispanic Video: Google Leads Followed by Facebook, Yahoo and VEVO

Which are the preferred video platforms by Hispanic residents of the United States? What types of content do they prefer? How do they establish their consumption priorities when it comes to media? The answers to those questions and more, according to those questions and more, according to comScore’s August 2016 rankings.


NBCUniversal Buys DreamWorks Animation for US$3.8 Billion

NBCUniversal, a division of Comcast Corporation, has announced the acquisition of DreamWorks Animation for US$3.8 billion.Following the completition of the transaction, expected to close by the end of 2016, DreamWorks Animation become part of the Universal Filmed Entertainment Group and DreamWorks Animation CEO and co-founder Jeffrey Katzenberg will become Chairman of DreamW


LINKAGE : Latest News about NBCU, TuYo, IAB and Car Sales

NBCUniversal announces CultureFirst, the IAB hosts a multicultural town hall, Hispanics could drive auto sales, while the New York Times examines what makes multicultural TV shows relevant to all. Universality Is Key to Crossover Appeal of TV Programs The Hispanic audience is fragmenting along with all other TV audiences, as a plethora of over-the-top video […]


Sales Leads: Nordstrom, Macy’s, NBCUniversal, Ronald McDonald…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now. Check out  Portada’s Interactive Directory of Corporate Marketers and Agency Executives. 15 NEW LEADS HAVE JUST BEEN UPLOADED. To acquire the database, please call Matt Eberhardt at 347-961-9516 or e-mail […]


Changing Places LatAm: Klaudia Bermudez, Mauricio Sabogal, Sol Blanco…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.  Klaudia Bermudez- NBCUniversal ::: Mauricio Sabogal-Kinetic ::: Sol Blanco – Niña::: Klaudia Bermudez has been appointed senior VP and general manager, Latin America, for NBCUniversal’s Universal Networks International division. She will be in charge of managing all day-to-day […]


Luis Silberwasser named president of Telemundo Network

NBCUniversal’s Hispanic Enterprises and Content has announced that television veteran, Luis Silberwasser, has been named President of Telemundo Network, to be effective in August. He will report to Joe Uva, Chairman, Hispanic Enterprises and Content, NBCUniversal and will be based in Miami.


Specialist mobile apps developer Bottle Rocket is acquired by WPP

Bottle Rocket, whose clients are National Geographic and ABC News and NBCUniversal among others, has taken in $17m profits for its 2013 fiscal year. This company produces apps for iPhone, Android and iPad devices and has around 170 people actively working. Although it will become part of WPP portfolio, the company will keep its brand.


Specialist mobile apps developer Bottle Rocket is acquired by WPP

What? WPP has attained specialist mobile apps developer Bottle Rocket Why it matters: The investment is part of WPP’s strategy to reinforce its capabilities in digital media and mobile advertising Bottle Rocket, whose clients are National Geographic and ABC News and NBCUniversal among others, has taken in $17m profits for its 2013 fiscal year. This company […]


Changing Places:Gonzalo Boido, Cesar Conde, Stephanie Scotto…

People change positions, get promoted or move to other companies. Portada is here to tell you about it. Gonzalo Boido – Latin3 ::: Cesar Conde – NBCUniversal :::Claudia Clauhs and Edilson Lima – Scripps Networks ::: Jade Boneff-Walsh  – Infocore ::: Stephanie Scotto – Mastercard ::: Stephanie Scotto was recently appointed to the position of Regional Leader Mastercard in […]


Cesar Conde Appointed Executive Vice President of NBCUniversal

What? Cesar Conde is the new Ex VP of NBCUniversal Why it matters: Conde comes to NBCUniversal from Univision, where he served as President since 2009.  NBCUniversal is one of the world’s leading media and entertainment companies. NBCUniversal announced today that Cesar Conde will join the company as an Executive Vice President reporting to Steve Burke, […]


Hulu decides not to sell, partners invest US$ 750 million

21st Century Fox, NBCUniversal and The Walt Disney Company announced that they will maintain their respective ownership positions in Hulu and together provide a cash infusion of $750 million in order to propel future growth. It is the second time that Hulu has called off its sale.  In May there were several rumors about Yahoo! […]


Hulu decides not to sell, its partners invest US$ 750 million

21st Century Fox, NBCUniversal and The Walt Disney Company announced that they will maintain their respective ownership positions in Hulu and together provide a cash infusion of $750 million in order to propel future growth. It is the second time that Hulu has called off its sale.  In May there were several rumors about Yahoo! […]


Comcast to Buy GE’s Stake in NBCUniversal

Comcast announced that it will buy General Electric (GE)’s entire 49 percent common equity stake in NBCUniversal for approximately $16.7 billion, according to Reuters. The deal, which is expected to close at the end of the first quarter, will be funded with $11.4 billion of cash on hand, $4 billion of subsidiary senior unsecured notes […]


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North American World Cup Bid Moving Closer For 2026

North American World Cup Bid Moving Closer For 2026

FIFA has reviewed (markedly different) bids from Morocco and North America for the 2026 World Cup. Initial signs point towards the United 2026 bid, and as that gains traction, marketers can plan for increased interest here.


MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

In what some are calling the fourth industrial revolution, new technologies like AI and VR are expected to dominate the marketing space. Marketers like Bravo and Fernandez agree that companies need to evolve to survive. We talked to Nestlé's Margie Bravo and NFL's Marissa Fernandez about what's next in marketing and how to prepare for what the future brings.


Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

The social media landscape is changing at an accelerated pace; artificial intelligence is acquiring a prominent role and companies have to adapt to survive. We talked to Ana Hoyos, area director at Meltwater Latin America, about the recent acquisition of Sysomos and what it means for social media analysis.