Verizon Creates In-House Agency, Brings in Apple Exec
Verizon hired Andrew McKechnie, coming over from the agency world and his latest job inside Apple, to become the company’s new in-house CCO.
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Verizon hired Andrew McKechnie, coming over from the agency world and his latest job inside Apple, to become the company’s new in-house CCO.
Miami-based music production company Animal Music has opened a studio in Los Angeles, California to meet an increasing demand for Multicultural talent.
Internet Media Services (IMS) and Snapchat deal in Brazil is being extended to Mexico, Argentina, and Colombia. IMS will be responsible for trading ads on Snapchat’s platform in these 3 new markets.
Apple is restructuring its relationship with its ad agency, TBWA\Media Arts Lab. The company plans to focus more on creating digital and regional campaigns and less on ‘localizing’ big brand campaigns for global markets.
Omnicom Group Inc.’s LatinWorks has announced new executive appointments to accelerate the agency’s evolution and better meet client needs.Industry veteran, Leo Olper joins the creative shop, Christy Kranik becomes Partner and other executive shifts announced.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.