A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
The various advertising campaigns in different media platforms that have been running in Latin America and US Hispanic market, are based on “a little mocking” type of humor, in Cordon’s words. All ads were produced in house based on the strategy of reaching each and every single person who would like to learn English.
Open English, the online English language school, has added two senior executives to its management team. Bart Catalane joins the company as Chief Financial Officer (CFO) while Sam Peterson will serve as the new Chief Technology Officer (CTO).
Doing business in Brazil is not only good business, but very rewarding. Alas, it is no easy feat. At least, that was the consensus during
Doing business in Brazil is not only good business, but very rewarding. Alas, it is no easy feat. At least, that was the consensus during
[ctalatinb] Mario joined Open English after holding the position of Vice President of Marketing and Sales at Kaplan Virtual Education. His TV campaigns at Kaplan
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
Rosetta Stone announced that it has acquired Seattle-based Livemocha, one of the world’s largest online language-learning communities, for $8.5 million in cash. Bringing with it a