A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Multicultural market and/or targeting Multicultural consumers right now.
Telemundo Media and Chevrolet have teamed up to create a new digital sports reality series, “La Cueva de la Fiera,” available on www.Telemundo.com/lacuevadelafiera. Supported by a 360° degree promotional campaign and produced long with Chevrolet, the weekly webisodes will be launched in February offering fans a glimpse inside Mexican professional soccer’s Club Leon.