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Live-streaming App Spotlite to expand to LatAm

Startup Spotlite has raised  US$10 million from Sequoia Capital China and BlueRun Ventures.The funding will be used to construct out the product, make key hires and develop its advertising and marketing and promoting efforts, particularly in LatAm and Asian markets.

mobile app advertising

Mobile App Advertising and How Mobile Apps Will Change in 2017

Apps are at their peak and we will be seeing many ad-tech companies developing specific apps for each market under one same platform. As a result, mobile app producers will have to increase the current benefits of existing apps. Here are our 4 top mobile app predictions for 2017.

Will Hispanics Love an Ad-Supported Mobile Phone Service? (UPDATED)

Mobile platform Unlockd has partnered exclusively with Boost Mobile, one of Sprint’s prepaid brands, to launch the first of its kind Android app Boost® Dealz that will help customers reduce monthly phone payments in exchange for viewing ads. (Interview with Sprint’s Oscar Meza and TruMC’s Alice Ovadia-Updated).

Snapchat raises more than US$ 500 million at a US$ 15 billion Valuation

App SnapChat raises US$537.6 million, reaching a possible US$16 billion valuation which would make the app maker among the world’s most valuable startups.Messaging services are becoming some of the most highly valued startups in the industry. Snapchat still has to face competence from big players like Whatsapp and Facebook own chatting service , which have led the company to consider a possible IPO in the nearest future.